1. School country code: 120612. School address: No. 888, Haitang West Road, Jinhua City. Postal code: 3210173. School nature: public 4. School level: junior college, higher vocational school 5
Let me tell you clearly! no! Jinhua Vocational and Technical College is a national model higher vocational college! "Second-level colleges" refer to the "departments" below the college (we call them secondary colleges), so Jinhua Vocational and Technical College has 12 secondary colleges, which are:
- School of Information Engineering
- School of Mechanical and Electrical Engineering
- School of Architectural Engineering
- School of Economics and Management
- Teachers College
- School of Bioengineering
- Medical School
- School of Tourism and Hospitality Management
- School of Art and Design
- School of Chemical Engineering and Pharmaceutical Sciences
- Institute of Adult Education
- School of International Business·School of International Education
Jinhua Vocational and Technical College was founded in 1994 on the basis of Jinhua Institute of Technology. It has inherited the vocational education tradition of six national and provincial key technical secondary schools, including Zhejiang Agricultural Machinery School, Jinhua Trade and Economics School, Jinhua Normal School (including the original Yiwu Normal School), Jinhua Agricultural School, and Jinhua Health School. It has a 102-year history of running schools. It is the earliest and largest vocational college in Zhejiang Province with the most major categories and the first to pass the evaluation of the excellent talent training of higher vocational colleges. It is a national model higher vocational college project construction unit, a national advanced unit in vocational education, a civilized unit in Zhejiang Province, a member unit of the National Joint Conference of Principals of Higher Vocational Colleges, an executive director unit of the China Higher Vocational and Technical Education Research Association, and an executive director unit of the Industry-Academic-Research Branch of the China Higher Education Society.
At present, the school has a planned area of 3,020 acres, of which 2,200 acres have been developed, with a construction area of 560,000 square meters, a total fixed asset value of 850 million yuan, a total value of educational equipment and equipment of 100 million yuan, and a collection of more than 1.2 million books. It has more than 1,200 faculty members (excluding affiliated hospitals), more than 20,000 students at school, and more than 20,000 adult students of various types. There are currently 74 majors, including 3 demonstration majors supported by the state, 1 national education reform pilot major, 3 provincial key majors, 1 provincial key discipline, 7 national quality courses, 16 provincial quality courses, and 19 national planned textbooks. In recent years, the school has 77 projects at the provincial and ministerial level or above, including 1 national education science planning key project of the Ministry of Education, 2 general projects, 16 provincial natural science fund projects, and 29 provincial science and technology department applied research and product development projects (including 2 major science and technology special projects, with funding amounts of 1.2 million yuan, 500,000 yuan), 29 provincial philosophy and social regulations, provincial cultural research projects and other topics; won 1 first prize, 3 second prizes for provincial teaching achievements, 1 second prize for provincial science and technology, and more than 180 scientific research achievement awards at the municipal level or above; won 5 national awards and more than 70 provincial and ministerial awards in student subject competitions.
Since 2003, the school has actively adapted to local economic and social development. Based on the experience of the "Pharmaceutical Marketing Class", it has worked closely with industries and enterprises to explore and form a "five-in-one" education model that integrates the design and operation of base, enrollment, teaching, scientific research, and employment. In the process of continuously deepening and improving this model, the school is gradually carrying out the construction of "production-oriented on-campus bases and teaching-oriented off-campus bases". Through government-school-enterprise cooperation, enterprise production lines or operating specifications, product processes, production processes, etc. are introduced so that students can be trained in real or simulated production environments and shorten the gap between students and professionals; using the 50,000-square-meter Jinhua Science and Education Training Base as a carrier, the Jinhua Productivity Promotion Center and Jinhua Industrial Products Exhibition Hall will be built. At present, the school has built 34 productive training workshops (rooms), introduced 5 production lines, established 12 studios, 3 professional companies, and has 3 bases funded by the Central Vocational Education Special Fund. The total area of training venues reaches 130,000 square meters, and gradually has five major functions: "teaching training, scientific and technological research and development, skills verification, social training, and achievement display." The school divides off-campus bases into three levels: general, compact, and demonstration. The school focuses on building a demonstration base with stable teaching workshops and instructors, batch acceptance of students for internship training, and certain class hours. At present, there are more than 700 off-campus bases with standardized management, including more than 230 compact bases and 57 "teaching-oriented" demonstration bases. Through the implementation of "Three years of early knowledge, one year of planning", the school not only strengthens students' professional awareness, but also ensures the standardization and monitorability of theoretical and practical teaching, and ensures the quality of education and teaching.
The school strengthens the construction of professional teaching teams, implements a new mechanism for professional construction and curriculum reform and development in which professional directors and curriculum leaders are responsible, and implements the "Professor Project", "Master's and Doctoral Project", "High-level Talent Echelon Project", "Double Qualification Project" and "Visiting Engineer" "Selection, teacher training under the enterprise, new teacher "return" training and other systems, implement the target responsibility system and full employment system, industry experts and technical backbones selected from the base will be trained as part-time teachers and then incorporated into the course group, and full-time and part-time teachers will implement "integrated" management. At present, the school has more than 930 full-time teachers, including more than 80 with senior professional titles, more than 400 with associate senior professional titles, and more than 400 with master's degrees or above. 72% have dual qualifications; more than 560 part-time teachers are employed. The improvement of the overall quality of the teaching team has driven the school to further improve the level of scientific and technological services. Full-time and part-time teachers are paired up, jointly apply for projects, jointly develop new products and technologies, and promptly solve technical problems for the front line of enterprise production; the applied research institutes and professional companies jointly built by schools and enterprises promote technology penetration and accelerate the process of transforming knowledge into products and products into commodities; teachers use technical resources and advantages to actively serve the construction of new rural areas. In the past three years, the school has obtained more than 30 authorized patents, received more than 30 million yuan in scientific and technological services, and provided more than 40,000 social trainings annually.
The school actively expands international educational cooperation and exchanges. It has established long-term cooperative relationships with universities and educational institutions in more than 10 countries, including the United States, the United Kingdom, Canada, Australia, Germany, Singapore, France, and Finland. It recruits students in 15 provinces and regions, including Henan and Guizhou, and carries out all-round cooperation with 6 colleges and universities in the central and western regions, including Sichuan Leshan Vocational and Technical College, Guizhou Tongren Vocational and Technical College, and Hubei Xiangfan Vocational and Technical College to carry out joint student training, teacher selection and exchanges. Through the implementation of graduation defense, work display, and on-site contract signing "three-in-one" graduate employment recruitment on-site meeting, the initial employment rate exceeds 95% every year. It has made a typical speech at the National Higher Vocational College Employment Seminar, and was rated as an outstanding unit for employment of general college graduates in Zhejiang Province. The school's experience in running schools has made special speeches at the Ministry of Education's Demonstration Construction Plan Seminar, the Cross-Strait Applied Higher Education Academic Seminar, the Provincial Higher Education Work Conference, and the Provincial Vocational Education Work Conference, and published more than 20 theoretical articles in authoritative publications such as "Education Development Research". "Qiushi" magazine once published a special article, commenting that the school has "explored a path of higher vocational education teaching and scientific research reform with Chinese characteristics."
Jinhua Vocational and Technical College, full of vigor and vitality, adheres to the concept of "running schools with open doors and running schools in society" and practices the school motto of "unity of knowledge and action, pragmatism and innovation", and is making strides towards the goal of becoming a national first-class higher vocational college with distinctive educational characteristics and wide social influence.
Tender Announcement for Cost Consulting Services for Parking Lot Construction and Urban Comprehensive Improvement Project in Zhongyuan District, Zhengzhou City
1. Tender conditions
This bidding project, the Zhongyuan District parking lot construction and urban comprehensive improvement project, has been approved for construction by the Zhengzhou Municipal Development and Reform Commission with Zhongyuan Development and Reform [2022] No. 82. The construction funds come from a combination of special bonds and district financial funds, with a capital contribution ratio of 100%. The bidder is Zhengzhou Zhongyuan Public Utilities Investment, Construction and Operation Co., Ltd. The project has met the bidding conditions and is now open to public bidding.
2. Project Overview and Bidding Scope
2.1 Project name: Cost consulting services for parking lot construction and comprehensive urban improvement project in Zhongyuan District, Zhengzhou City.
2.2 Construction location: Within the jurisdiction of Zhongyuan District, Zhengzhou City.
2.3 Construction scale: The project construction content mainly includes the construction of new public parking lots and the improvement and reconstruction of on-street parking roads. (1) New public parking lots: There are 5 new public parking lots with a total area of 201.26 acres. 1. 4 new parking lots, including Deqing Parking Lot, Ranqiu Parking Lot, Greentown Parking Lot and Street Parking Lot, will be built, covering a total area of 146.51 acres, divided into above-ground environment restoration and underground space development. The above-ground greening restoration mainly includes landscape projects, garden construction projects, irrigation projects, electrical projects, etc. There are 4 sales kiosks, 100 square meters of post stations, and 10 reserved advertising spaces. The total underground construction area is 143,784 square meters, the parking area is 133,929 square meters, and the construction area of other supporting service facilities is 9,855 square meters. There are 6,241 parking spaces, including 2,030 charging parking spaces, 51 reserved advertising spaces, and 11 gate advertising spaces. 2. The above-ground parking lot of the Western Suburbs Ecological Park covers an area of 54.75 acres. It mainly includes the renovation of the above-ground environment, setting up a leisure bar of 75 square meters, 150 above-ground parking spaces, and 4 reserved advertising spaces. (2) On-street parking road improvement and renovation: On-street parking spaces will be optimized and upgraded, adding about 500 on-street parking spaces. It also relies on the existing digital urban management system in Zhongyuan District to expand and upgrade, and improve smart urban management projects such as smart parking and video surveillance.
2.4 Bidding Scope: Prepare the bidding control price, bill of quantities, and coordinate with the Financial Review Center for review of the bidding control price.
2.5 Service period: from the date of signing of the cost consulting contract to the end of the construction bidding.
2.6 Quality requirements: The service behavior is legal and standardized, and the result documents are objective, fair, complete, clear, and comply with national and local norms and standards related to cost management and the requirements of the tenderer.
2.7 Division of bid sections: This tender is divided into 4 bid sections:
The first bidding section: 5 roads including Liuchangqian Street, manhole cover improvement project, road cavity repair project, partial water accumulation point renovation project in Zhongyuan District, western suburbs ecological park, smart urban management project;
The second bidding section: underground parking lot and above ground park-Ranqiu parking lot;
The third bidding section: underground parking lot and above ground park-Greentown parking lot;
The fourth bidding section: underground parking lot and above-ground park - street parking lot and Deqing parking lot.
3. Bidder qualification requirements
3.1 Enterprise requirements: Bidders must have independent legal personality and a valid business license.
3.2 Requirements for the project leader: The proposed project leader must have a national registered cost engineer certificate and a senior or above technical title in the relevant major (provide the project leader qualification certificate and professional title certificate); and sign a labor contract with the unit, and must provide 2022 Proof of pension insurance paid with our company for any 6 consecutive months since January 1, 2019 (subject to the query details form issued by the local social security department with the seal of the social security department or the online query page. The pension insurance certificate must be the overall payment list of the unit or the individual payment details).
3.3 Financial requirements: Provide a financial audit report audited by an accounting firm or audit institution in 2020 or 2021 (calculated from the date of establishment of a newly established enterprise).
3.4 Credibility requirements: The bidder has not been ordered to suspend business, has had its bidding qualifications cancelled, or has its property taken over, frozen or bankrupt; it has not won the bid through fraud or serious breach of contract or major quality problems in the past three years, and has not had its bidding qualifications suspended by relevant departments and is within the suspension period.
3.5 Other requirements:
3.5.1 The bidder jumps to the "China Enforcement Information Disclosure Network" website (http://zxgk.court.gov.cn/sh) through the "Credit Service" - "Breach of Trustee" on the "Credit China" website (http://www.creditchina.gov.cn/) ixin/) to query the company; query the legal representative and proposed project leader through the "Personal Credit" - "Inquiry on the List of Dishonest Persons Subject to Enforcement" on the "Credit China" website (http://www.creditchina.gov.cn/), and provide an inquiry webpage. Those with records of dishonesty will be disqualified from bidding. (The inquiry webpage must display the inquiry date, which is after the date of obtaining the bidding documents).
3.5.2 The bidder must promise that the enterprise, the enterprise's legal representative, and the person in charge of the proposed project will have no criminal record of bribery since January 1, 2020 (issue a commitment in a self-written format).
3.5.3 The person in charge of the unit is the same person or different units with holding or management relationships are not allowed to participate in the bidding for the same section. (Provide a screenshot of the "National Enterprise Credit Information Disclosure System" webpage query. The screenshot must at least show the published company information, shareholder or investor information).
3.6 This tender does not accept consortium bids.
4. Obtain bidding documents
4.1 Any bidder who is interested in participating should complete the relevant information of the market entity database, log in to the "Zhengzhou Public Resources Trading Center website (http://zzggzy.zhengzhou.gov.cn/TPBidder/)" from March 2, 2023 to March 08, 2023, and directly download the bidding documents with the enterprise CA lock. If you have not yet applied for an enterprise CA digital certificate, please log in to the Zhengzhou Public Resources Trading Center website (http://zzggzy.zhengzhou.gov.cn/) and check the "Notice on the Online Trial Operation of the Digital Certificate (CA) Mutual Recognition Function" (h ttp://zzggzy.zhengzhou.gov.cn/tzgg/20200612/9db87633-2aec-4d6f-b692-a167ec8c11d6.html), promptly apply for CA digital certificates and electronic signatures, and complete relevant information on the market entity database.
4.2 After downloading the bidding documents, bidders are requested to promptly pay attention to the item in the system business menu ("Q&A and Clarification Documents", "Objection Reply"). If so, please download it directly without further notice.
4.3 Bidding document fee: 0 yuan.
5. Submission of bid documents
5.1 Deadline for submission of bid documents and bid opening time: 10:00 on March 22, 2023. Electronic bidding documents (*.ZZTF format) must be encrypted and uploaded before the bidding deadline.
5.2 The place for submission of encrypted electronic bidding documents: Zhengzhou Public Resources Trading Center (http://zzggzy.zhengzhou.gov.cn/) electronic trading platform.
5.3 Bidders must use the bidding document production tool provided by the electronic trading system to produce electronic bidding documents, and upload CA-locked and encrypted electronic bidding documents (.ZZTF format) as required. Encrypted electronic bidding documents uploaded after the deadline will not be accepted by the tenderer.
5.4 This project adopts a face-to-face bid opening method. The website address of the face-to-face bid opening hall is: http://zzggzy.zhengzhou.gov.cn/BidOpening. Bidders should log in to the remote bid opening hall to sign in remotely before the deadline for submission of bid documents and the bid opening time, without going to the bid opening site. Bidders are requested to set up the computer environment for participating in the face-to-face bidding opening in accordance with the requirements of the "Zhengzhou Public Resources Trading Center's Notice on the System Upgrade of the Face-to-face Bid Opening Hall" (website: http://zzggzy.zhengzhou.gov.cn/tzgg/20220311/cfa4db9c-75b0-493b-9f21-be25cf2c6a8d.html), otherwise the sign-in may be caused by this Problems such as failure, decryption failure or inability to decrypt are the responsibility of the bidder; the bidder can watch the bid opening process in the system after the bid opening time, decrypt the file, and answer questions and clarifications; the bidder should insert the CA lock during the decryption time and enter the password for decryption; if decryption fails within the decryption time, it can be decrypted again; the bidder must complete the decryption of the electronic bidding document within 30 minutes; if the bid document is not signed in and decrypted within the specified time, the bidder's bid document will be returned. Bidders should pay attention to the situation of this project in a timely manner on the day of bid opening. If you encounter any problems, please call the technical service unit (Cathay New Point) at 4009980000.
(Note: 1. Bidders must use IE browser to download online bidding documents. Select the CA certificate login method to enter the electronic bidding transaction system and download online bidding documents. 2. This project will implement electronic bidding. Bidders are requested to go to the website of Zhengzhou Public Resources Trading Center (http://zzg Download the latest version of "New Point Bidding Document Production Software (Henan Edition)" and ""Trading Platform Bidding Document Production Tool Operation Manual"" from the "Service Guide" column on the homepage of gzy.zhengzhou.gov.cn). You must use "New Point Bidding Document Production Software (Henan Edition)" when making electronic bidding documents.
6. Media for publishing announcements
The bidding announcement was also released on the websites of "China Tendering and Tendering Public Service Platform", "Zhengzhou Public Resource Trading Center", and "Henan Province Electronic Tendering and Tendering Public Service Platform".
7.Contact information
Tenderer: Zhengzhou Zhongyuan Public Utilities Investment, Construction and Operation Co., Ltd.
Address: 22nd Floor, Zhengfa Building, Zhongyuan District, Zhengzhou City
Contact person: Ms. Li
Contact number: 15981987036
Fax: None
Email: 530023709@qq.com
Bidding agency: Henan Jianda Engineering Project Management Co., Ltd.
Address: Room 1004, Unit 2, Building 6, No. 75 Chuangwen Road, Zhongyuan District, Zhengzhou City
Contact person: Zhang Gaoge
Contact number: 0371-55291977
Fax: None
Email: jdgcgs0@sina.com
Supervisory unit: Zhengzhou Zhongyuan District Urban Management Bureau
Source: "Audio and Visual" Issue 6, 2019
Abstract: The "Media is Massage" viewpoint in the book "The Media is Massage" is another communication viewpoint after Marshall McLuhan's "The Medium is the Message". It has a vision and media significance that is ahead of its time. As an important scholar in the history of communication studies, McLuhan’s main views deserve our in-depth analysis and exploration. This article will understand the contemporary media significance of the concept of "media is massage" from the aspects of media as film and media as environment, and explore how media constructs the human social environment and its important impact on human society.
1. The media is the era of massage
Marshall McLuhan had great achievements in the field of communication and had a forward-looking media vision. "The Medium is the Massage" is McLuhan's another masterpiece after "The Medium is the Message". In the book, he used his unique media vision and poetic writing to sharply judge the connection between the media and human life. The whole book shows us a vivid history of changes in the media environment in the form of pictures and texts, that is, how the media machines invented by humans construct the human environment, and how the constructed environment affects humans themselves. The idea that media is massage, as another of McLuhan’s thoughts on media, contains deeper connotations and is worthy of our reflection and discussion. In his rear-view mirror view, McLuhan said: “We look at the present with a rear-view mirror, and we look backward toward the future.”
"Looking at the old environment through the mirror of the new environment, but ignoring the new mirror. New technology creates cultural blues, just like the 'phantom pain' that the old technology still inspires after its demise." From the oral era to the written era to the Internet era, human beings have experienced the "public consciousness" brought by printing, and then the "public consciousness" generated by the telegraph. "Public Opinion", the emergence of every media always brings a certain degree of panic. The emergence of computers has once again subverted the relationship between transmitters and audiences in the traditional media era. Audiences who are accustomed to a single output mode are once again pulled back to the center of public opinion. They learn to think instead of just accepting, and they speak out instead of just agreeing.
2. Massage? How to give a massage!
"Massage? How to massage!" This is the first question McLuhan raises in the book. Rather than saying this is a question, it is better to understand it as a warning. The media changes people, always affecting them in a way that paralyzes people's consciousness. In the society before the advent of the alphabet, the ear dominated our view of the world. The emergence of papyrus ended the civilization dominated by the ear. The worship of words brought by printing eliminated the mystery of perceptual cognition. Religion is no longer an advanced knowledge that only a few priests can master. The linear editing and coherence followed by printing constitute a rational life. The linear text composed of words is quietly changing our perceptual way of thinking. If sensory organs can have such a profound impact on the way we understand the world, then the changes in media must be a force that cannot be ignored.
We live in an era that is constantly being rebuilt and reshaped by the media. It is of great significance to understand the media environment as an ecological environment. In the environment created by the media, we adapt, get used to it, and even become addicted. This extraordinary adaptability displayed by humans is exactly the ability to extend in the media environment. Different media, as different extensions of the senses, help us understand the environment more comprehensively. McLuhan believes that “due to the addition of media or technology, to a certain extent, the body extends outwards into the environment. As a medium, this extension is carried out between the body and the environment, thus protecting the body from the harm of the environment and becoming the body’s new environment.” The media, as the tentacles of people’s contact with the environment, affects their perception. The pattern of the world, every extension of tentacles is also an amputation of the human self. We use media to replace sensory functions, and move from real feelings to virtual experiences. This media massage is numbing self-awareness and accepting the mimetic environment built by the media. In the vortex of media, we are willingly swirling in the center.
3. The media builds the environment, and the environment creates personality
McLuhan said: "The environment created by man becomes his medium, through which man defines his role in the environment." What do we use to define ourselves? Psychoanalyst Sigmund Freud once proposed the related concepts of id, ego and superego, and then psychologist George Hert Mead proposed the concepts of subject and object from the perspective of communication, indicating that the "I" in the social environment has different levels. The media plays the role of feedback in the process of self-cognition. Different media make us feel ourselves in different environments, and different media environments create selves in different times.
The medium is the massage, the medium is the mask. The medium is a membrane, which shows that the medium provides an extended form that is protective and takes into account temperature and humidity for us to perceive the environment. The environment is invisible, but the five senses can sense it. In addition to being an extension of the five senses, the media has also been extended to become the "skin" that wraps the whole body. The media skin measures the real society with the temperature of the media, and then transmits it back to the brain as specific feelings, ultimately forming the environment we understand. The environment composed of different media is determined by the nature of the media itself. Different media have different skin temperatures, and this temperature determines the difference in our perception of the environment.
However, when the medium extends to become the skin, it also builds the environment. The medium is massage, which proves that the medium is the environment. The medium is changing our perception of the surrounding environment and sneaking into our hearts, thoughts, and actions in a numbing way. The emergence of printing brought about childhood, religious freedom, and public opinion; electronic technology changed the dominance of theology and promoted scientific development, but also caused the "disappearance of childhood", just like returning to the papyrus period; the Internet era changed the traditional mode of one-way communication of information for the audience. Different media build different environments, and the environment built by the media is inescapable for human beings. We can choose to use the media in a way that goes against the bias of the media itself or stay away from the media, but we cannot escape from the established social media environment. The creation of each media will build a media environment that matches it. This media environment will eventually show a sense of fit that is more in line with the functions and attributes of the human body under the protection of the media film, allowing us to show strong adaptability and cooperation ability in this unfamiliar environment. Not only will we not be surprised by technological innovation, but we will also be indifferent to its impact.
Bookworms, TV people, container people, mouse-hands, phubbers... These new words are produced in different media environments. Different media environments create different media personalities, and different media personalities react from the virtual world to the real society, ultimately completing a closed loop of communication. Every action and reaction will always bring a series of harm. Media and technology not only provide us with services, but also bring more subtle effects. The virtuality of the online world provides the possibility for role-playing, and at this point, confusing multiple personalities are created. The media is massage, which embodies the delicate techniques of this medium that enable us to express different true self-personalities or multiple personalities in different media environments. The emergence of these personalities always perfectly fits the environment established by the current media.
The media is a massage, which also reminds us to pay more attention to the hidden meaning behind the media, rather than just focusing on the technical means of the media or the information conveyed by the media. Media technology is like a pair of invisible hands, fabricating human cognition and thinking according to its standards. These invisible hands are always massaging invisibly to eliminate the fatigue of daily life and experience virtual pleasure. This pleasure is constantly switching between electronic integrated boards and central processors. One-sided interactions with the media make us gradually withdraw from reality. The media plays various roles required in life, confusing whether machines or people are needed in daily life.
4. Conclusion
The media is massage means that the media has an impact on the environment, whether real or virtual. We create the media, the media provides the environment, and the environment builds character. The essence of the environment is the reflection of human collective in the media, and the essence of the environment is the common projection of human beings. Today's sharp conflict between the old and new environments is not only between the traditional media environment and the new media environment, but also between the real environment and the virtual environment. Because of this, the birth of every technology will have an effect on our environment similar to the butterfly effect, that is, the birth of every media technology will cause environmental changes on a larger scale beyond its own field. The medium is massage is describing this fact.
In the Internet society, we can clearly feel that the interconnectivity generated by the Internet is far higher than the content pushed on the electronic screen. The various correlations generated by media technology itself promote the change and development of social environment, and promote the change of this complex virtual environment between "media" and "human nature". James Carey said: We may find that the structure of our consciousness is reshaped to match the structure of communication, we may find that we have become what we created. The consequences of technology are always unpredictable, but in an era of extremely rapid information circulation, information and feedback always produce results together, without giving people time to wait for discovery. The consequences are unpredictable, but that does not mean that they are inevitable.
Finally, to borrow a sentence from McLuhan: "As long as you are willing to think, what is happening will never be inevitable." As long as we stay awake in the whirlpool of information, we can understand behind the surge of information and how the environment built for us by the media makes us crazy.
1. School country code: 12061
2. School address: No. 888, Haitang West Road, Jinhua City, Postcode: 321017
3. Nature of school: public
4. School level: junior college, higher vocational school
5. Enrollment plan: In 2018, the college will recruit 6,958 higher vocational students from 12 provinces (municipalities and autonomous regions) across the country (subject to the enrollment plan announced by the provincial admissions authorities).
6. The college admission notice is issued by the legal representative, Dean Zhong Yijun.
7.Admission rules:
(1) In accordance with the requirements of the Ministry of Education and the relevant regulations on enrollment in the provinces and cities where students come from, implement the requirements of "the school is responsible and the admissions department supervises", strictly implement the "six disclosures and six inaccuracies" in enrollment, and implement the "Sunshine Project". Adhere to the principles of comprehensive assessment and comprehensive evaluation of morality, intelligence, physical and aesthetics, fairness, impartiality, and merit-based admission.
(2) Foreign language requirements: Business English majors require English as the foreign language, and there is no limit for other majors.
(3) Male to female ratio: not required
(4) For the physical health requirements of candidates, refer to the "Guiding Opinions on Physical Examination for General College Admissions" and other relevant regulations. If a candidate's physical examination meets the conditions of "the school may deny admission", the school will implement the policy of "deny admission". If an admitted candidate is found to not meet the relevant regulations of the college entrance examination in the physical examination, the school will report to the superior authority for approval and cancel his or her admission qualification.
In addition, the flight attendant major should also meet:
The height of girls is 162~174cm, and the height of boys is 172~184cm; the corrected visual acuity of girls is not less than 4.7, and the corrected visual acuity of boys is not less than 4.8; the facial features are correct, the teeth are neatly arranged, the skin has no obvious scars, spots, no tattoos, no color blindness, color weakness, no body odor, normal hearing, no history of mental illness, no various chronic diseases, and normal liver function.
(5) Specific admission methods:
A. For advanced candidates, the candidates will be admitted based on their test scores and in the order of their professional preferences from high scores to low scores;
B. Students who are above the minimum admission score and whose first major preference cannot be satisfied will be classified as their second major preference, and those who are still unsatisfied will be classified as their third major preference. By analogy, when a candidate cannot satisfy all major preferences, candidates who obey the major adjustment will be randomly transferred to a major that is not fully admitted. Candidates who do not comply with the major adjustment will be withdrawn.
C. If there are requirements for professional grade differences, the specific requirements are: None
D. Other issues that need clarification: The provinces where the new college entrance examination takes place are implemented according to the new college entrance examination admission policy.
(6) Plan adjustment: When it is necessary to adjust the enrollment plan based on the student source situation, the school shall submit an application to the planning department and the provincial enrollment department, and implement it after approval.
8. Other issues that need to be explained (tuition fees, name of the school that issued the academic certificate and type of certificate):
Tuition fee standard:
(1) The tuition for 18 majors including automobile marketing and services, legal affairs, marketing, financial management, secretarial work, communication and planning, sports operation and management, primary school education (normal school), early education, economic information management, tourism management, hotel management, art education (normal school), international economy and trade, applied Arabic, international business, customs declaration and international freight, logistics management, and business data analysis and application is 6,000 yuan per academic year;
(2) Tuition fee for garden technology major is 6,300 yuan/academic year;
(3) The tuition fee for the three majors of animal husbandry and veterinary medicine, horticulture technology, and green food production and inspection is 6,300 yuan/academic year (tuition is free for candidates in Zhejiang Province);
(4) The tuition fee for the six majors of engineering cost, accounting, pre-school education (normal), exhibition planning and management, business English, and e-commerce is 6,900 yuan/academic year;
(5) The tuition fee for animal medicine major is 7,200 yuan/academic year;
(6) The tuition fee for the four majors of electrical automation technology, mechanical manufacturing and automation, nursing, and pharmaceutical production technology is 7,500 yuan/academic year;
(7) The tuition fee for the four majors of clothing and apparel design, environmental art design, digital media art design, and product art design is 9,000 yuan/academic year;
(8) The tuition fee for art and design majors is 10,000 yuan/academic year;
(9) The tuition fee for the three majors: Financial Accounting (Sino-Foreign Cooperative Education) (Accounting), Sports (Sino-Foreign Cooperative Education) (Sports Operation and Management), and Tourism (Sino-Foreign Cooperative Education) (Hotel Management) is 15,000 yuan per academic year;
(10) The tuition fee for nursing (Sino-foreign cooperative education) (nursing) major is 16,000 yuan/school year;
(11) The tuition fee for the five majors of electronic information (Sino-foreign cooperative education) (applied electronic technology), computer (Sino-foreign cooperative education) (computer application technology), computer (Sino-foreign cooperative education) (computer network technology), mechanical design and manufacturing (Sino-foreign cooperative education) (mold design and manufacturing), and civil construction (Chinese-foreign cooperative education) (construction engineering technology) is 20,000 yuan per academic year;
(12) For other majors, the fee is 6,600 yuan/academic year.
Name of the school that issued the academic certificate: Jinhua Vocational and Technical College.
Certificate types: Normal colleges and clinical medicine majors are general colleges, and other majors are higher vocational colleges (college degree).
9. Enrollment supervision
The school's discipline inspection and supervision departments supervise the entire admissions process; they consciously accept the supervision of provincial admissions authorities and society.
10. Contact information for admissions consultation:
(1) Contact number: 4008265035
0579-82265227 82265228 82265229 82265230 82265035
(2) Fax number: 0579-82230622
(3) Contact address: No. 888, Haitang West Road, Jinhua City, Zhejiang Province
(4) E-mail address: zsjyc@jhc.cn
(5) School website: http://www.jhc.cn
(6) College admissions website: http://zsw.jhc.cn
Jinhua Vocational and Technical College Jinhua Education College Teaching Site 2018 Admissions Regulations
1. School country code: 12061
2. School address: No. 639, Huancheng North Road, Jinhua City, Zhejiang Province Postcode: 321017
3. Nature of school: public
4. School level: junior college, higher vocational school
5. Enrollment plan: The school will recruit 120 higher vocational students from Zhejiang Province in 2018 (subject to the enrollment plan announced by the admissions authority).
6. The school admission notice is issued by the legal representative, Dean Zhong Yijun.
7.Admission rules:
(1) In accordance with the requirements of the Ministry of Education and the relevant regulations on enrollment in the provinces and cities where students come from, implement the requirements of "the school is responsible and the admissions department supervises", strictly implement the "six disclosures and six inaccuracies" in enrollment, and implement the "Sunshine Project". Adhere to the principles of comprehensive assessment and comprehensive evaluation of morality, intelligence, physical and aesthetics, fairness, impartiality, and merit-based admission.
(2) Foreign language requirements: no limit
(3) Male to female ratio: not required
(4) For the physical health requirements of candidates, refer to the "Guiding Opinions on Physical Examination for General College Admissions" and other relevant regulations. If a candidate's physical examination meets the conditions of "the school may deny admission", the school will implement the policy of "deny admission". If an admitted candidate is found to not meet the relevant regulations of the college entrance examination in the physical examination, the school will report to the superior authority for approval and cancel his or her admission qualification.
(5) Specific admission methods:
Zhejiang Province implements the new college entrance examination admission policy
(6) Plan adjustment: When it is necessary to adjust the enrollment plan based on the student source situation, the school shall submit an application to the planning department and the provincial enrollment department, and implement it after approval.
8. Other issues that need to be explained (tuition fees, name of the school that issued the academic certificate and type of certificate):
Tuition fee standard: refer to the tuition fee standard of each major of Jinhua Vocational and Technical College
Name of the school that issued the academic certificate: Jinhua Vocational and Technical College.
Certificate type: Vocational education (college degree).
9. Enrollment supervision
The school's discipline inspection and supervision departments supervise the entire admissions process; they consciously accept the supervision of provincial admissions authorities and society.
10. Contact information for admissions consultation:
(1) Contact number: 0579-89107209
(2) Fax: 0579-89107209
(3) Contact address: No. 639, Huancheng North Road, Jinhua City, Zhejiang Province
(4) School website: http://www.jhjyxy.com/
(5) College admissions website: http://www.jhjyxy.com/list.aspx?cid=71
Jinhua Vocational and Technical College Zhejiang Kemao Vocational and Technical College (in preparation) teaching site
2018 Admissions Regulations
1. School country code: 12061
2. School address: No. 456, Danguang East Road, Wucheng District, Jinhua City, Zhejiang Province Postcode: 321017
3. Nature of schooling: private (affiliated to Jinhua Vocational and Technical College for enrollment in 2018)
4. School level: higher vocational school
5. Enrollment plan: The college will recruit 1,000 higher vocational students from Zhejiang Province in 2018 (subject to the enrollment plan announced by the Zhejiang Provincial Admissions Department).
6. The college admission notice is issued by the legal representative, Dean Zhong Yijun.
7.Admission rules:
(1) In accordance with the requirements of the Ministry of Education and the relevant regulations on enrollment in the provinces and cities where students come from, implement the requirements of "the school is responsible and the admissions department supervises", strictly implement the "six disclosures and six inaccuracies" in enrollment, and implement the "Sunshine Project". Adhere to the principles of comprehensive assessment and comprehensive evaluation of morality, intelligence, physical and aesthetics, fairness, impartiality, and merit-based admission.
(2) Foreign language requirements: no limit
(3) Male to female ratio: not required
For the physical health requirements of candidates, refer to the "Guiding Opinions on Physical Examination for General College Admissions" and other relevant regulations. If the candidate's physical examination meets the conditions of "the school may deny admission", the college will implement the "deny admission" policy. If an admitted candidate is found to be physically incompatible with the relevant regulations for the college entrance examination, the college will report to the superior authority for approval and cancel his admission qualification.
Specific admission methods:
Zhejiang Province implements the new college entrance examination admission policy
(6) Plan adjustment: When it is necessary to adjust the enrollment plan based on the student source situation, the school shall submit an application to the planning department and the provincial enrollment department, and implement it after approval.
8. Other issues that need to be explained (tuition fees, name of the school that issued the academic certificate and type of certificate):
Tuition fee standards: Refer to the tuition fees standards for each major of Jinhua Vocational and Technical College.
Name of the school that issued the academic certificate: Jinhua Vocational and Technical College.
Certificate type: Vocational education (college degree).
9. Enrollment supervision
The school's discipline inspection and supervision departments supervise the entire admissions process; they consciously accept the supervision of provincial admissions authorities and society.
10. Contact information for admissions consultation:
Contact number: 0579-82580055 Fax: 0579—82580066
Contact address: No. 456, Danguang East Road, Wucheng District, Jinhua City, Zhejiang Province
QQ consultation group: 126035531
College website: http://www.zjkm.com.cn
The uniqueness of media environment studies is reflected in its focus on studying the nature of communication technology or how the inherent symbols and material structures have profound micro and macro impacts on culture. Media environmental studies believe that "the media is the environment" and "the environment is the media". It has three interrelated theoretical propositions: (1) The communication media is not neutral. The material attribute structure and symbolic form of the media have a prescriptive role, affecting the encoding, transmission, decoding, and storage of information, as well as the material equipment that supports these communication processes; (2) Communication media has biases: ideological and emotional biases , time-space and perceptual bias, political bias, social bias, metaphysical bias, content bias, epistemological bias, etc. Readers are already familiar with Innis's time-space bias theory and McLuhan's perceptual bias theory; (3) Communication technology has an impact on culture.
Marshall McLuhan, a Canadian literary critic, communication scientist and master of the media environment school of communication, put forward three famous views: "the medium is the message", "the medium is the extension of people" and "'hot media' and 'cold media'". These three views constitute the main content of McLuhan's media theory.
1. The medium is the message: The medium itself is the truly meaningful message. In other words, it is easy to understand that only with a certain medium can humans engage in communication and other social activities that are suitable for it. McLuhan said: "It is the formal characteristics of the communication medium - its repeated recurrence under various material conditions - rather than the specific message content, that constitutes the historical behavioral efficacy of the communication medium."
2. Media is an extension of the human body: He believes that any media is nothing more than an expansion or extension of human senses and senses: written and printed media are extensions of human visual abilities, radio is an extension of human auditory abilities, and television is a comprehensive extension of human visual, auditory, and tactile abilities. McLuhan's point of view is to illustrate the impact of communication media on human sensory centers. Therefore, in his eyes, the history of the development of media and society is also the history of human sensory abilities from "integration" → "differentiation" → "reunification".
3. "Hot media" and "cold media": are two famous concepts proposed by McLuhan on media classification. McLuhan himself did not clearly define the classification criteria for these two concepts, and people can only speculate based on his narrative. One explanation is: the information conveyed by "hot media" is relatively clear and clear, and the recipient does not need to mobilize more sensory and associative activities to understand it. It is itself "hot" and people do not need to perform "warm-up exercises" when processing information; while "cold media" is the opposite. The information it conveys is small and vague, and understanding requires the cooperation of multiple senses and rich imagination.
"If the price continues to rise, playing badminton will soon become more expensive than playing tennis..." Since 2025, the popularity of badminton has continued unabated. After the "price increase" of badminton in April, Yonex, the leading company in the badminton circle, has taken the lead in raising prices recently.
Yonex will rise again during the year, ranging from 30-40 yuan per barrel
Less than three months later, Yonex Japan’s official website issued another “price increase announcement.” On July 1, Yonex officially stated that it would use new badminton prices on August 1. The price increase of many badminton models ranged from 30 yuan to 40 yuan.
Just halfway through 2025, this is the second time Yonex has raised prices.
Before this announcement, domestic dealers posted on social media that the domestic price of Yonex badminton would undergo a new round of price adjustments in July, with the range being around 40 yuan.
This news triggered a lot of discussion in the dealer circle. Many dealers told Blue Whale News reporters, "I did hear that it will increase, but there is no official notice yet, so the specific price has not increased yet."
The flipside of price increases is stockouts.
Currently, all badminton products in the official flagship stores of Yonex Tmall and JD.com are sold out, and customer service responded that they have not yet received a price increase notice. Some gym owners revealed that they have not been able to book badminton balls since June.
How did badminton rise? Other brands have not yet followed suit, and the industry says there will be price differentiation in the future.
Different from the "price increase" in April this year, currently only Yonex Japan's official website has issued a price increase announcement. No other badminton brands have followed suit for the time being, and many unstandardized balls have also maintained their original prices. However, rumors of price increases in the industry have never stopped, with many practitioners taking the opportunity to hawk and encourage stockpiling. A salesperson said bluntly: "According to the trend of badminton in recent years, it is not surprising that the price will increase several times a year."
Several brands of badminton products have experienced significant growth in the past two years. Take Yonex, the "King of Price Increases", as an example. The retail price of its mainstream high-end AS-05 badminton model has increased from 210 yuan/dozen to 225 yuan/dozen before April 2024. After July of that year, the price soared further, reaching 275 yuan/dozen. Badminton equipment blogger Chen Zui told Blue Whale News that he purchased this ball from a wholesaler for 95 yuan per dozen more than two years ago, but now the price of the product has risen to 190 yuan. Based on this calculation, the price of this model of badminton has increased by 100% in two years, which is higher than the increase of gold in the same period.
The fundamental reason for the soaring price of badminton is that the scale of badminton enthusiasts continues to grow, and the supply and demand of raw materials, which are core materials, are out of balance.
In the past two years, the price of sword feathers has experienced several significant increases. According to an earlier report by the Beijing News, the wholesale price of Dao Ling per catty at the end of 2023 will be around 200 yuan per catty, and in 2024 the price per catty will be close to 300 yuan. This year, the procurement platform shows that the wholesale price of different categories of pornographic films is 350-450 yuan per pound, an increase of as much as 50%.
Another important change is that pornographic films are being downgraded. More than one industry insider told Blue Whale reporters that the quality of the same ball purchased now is far inferior to that of a few years ago, and this impact may affect the entire industry. Under the fast-growing and fast-slaughtering mode, the cycle of duck breeding and slaughter becomes shorter, and both the hair quality and output decline.
Although rising porn prices are an overall trend, there are some key differences worth paying attention to.
Chen Zui believes that badminton will show an obvious price differentiation trend in the future. Because only good wool is scarce, and there are more people who want to play well, under this supply and demand relationship, the price of expensive balls will continue to increase, while the price of cheap balls will drop slightly.
News from the upstream of the industry chain verified this speculation. A pornographic film dealer revealed to Blue Whale reporters that there has been no significant increase in the price of pornographic films recently, and that some mid- to low-end feathers have actually dropped in price.
The Blue Whale reporter learned that the price increase of badminton is likely to be a multi-party participation and dynamic game process. Many dealers, sales and badminton bloggers said that as long as one big brand rises, other brands will follow suit, and the impact will be transmitted to every link in the industry chain. In addition, the behavior of some raw film dealers to hoard raw materials and dealers to suppress goods will also aggravate the trend of shortages and price increases.
"In fact, no matter whether there is a price increase announcement or not, dealers will sell in the end. How much they sell and whether they give up profits depends on market acceptance." Therefore, some people in the industry admitted that market regulation alone cannot solve the current problem from the root, and the industry needs more regulatory intervention.
How much does it cost to make a badminton? Rising prices have spawned "futures ball" and "eight badminton"
Badminton keeps rising, what should consumers and manufacturers do?
Channel source Xiao Cai revealed to reporters that the two largest domestic manufacturers are actually actively controlling prices, such as no longer purchasing pornographic films that exceed the existing price. Many manufacturers are still exploring upgrading artificial ball technology, such as Yonex's M2000 and Victor's Carbon Sound Pro, and their market acceptance has also increased significantly. There are even some badmintons with eight feathers on the market.
Under the continuous price increase trend, some practitioners have explored the sales method of "futures badminton", that is, customers pay the full price at the locked price, and the goods are shipped 2-3 weeks later. Under this model, the intermediary uses the customer's money to place an order directly with the manufacturer, bypassing traditional channels to increase the price, so the product will be dozens of yuan cheaper than the market retail price.
A businessman who runs the "futures badminton" business said that currently Yonex and some models of Asia Lion are not accepting "pre-orders" for the time being. Because Yonex’s price increase this time may be very high, there is no way to accept reservations at the lock-in price on the form. This "advance payment + delayed delivery" model is similar to dealers ordering from upstream. It is generally a passive means to resist price increases and has a very limited impact on the overall price system.
Many badminton enthusiasts have also turned their attention to second-hand balls and unmarked balls as substitutes.
Blue Whale reporter’s search found that there are currently a large number of second-hand badminton for sale on the e-commerce platform. These balls are usually put on the shelves after being recycled and repaired by vendors. Their quality is mainly 8-95% new, and the price of a ball generally ranges from 20-100 yuan.
In addition, unmarked balls are also popular among badminton enthusiasts as food balls and training balls. This type of ball usually indicates which well-known brand it is targeting, such as Asia Dragon, Yonex, Red Super, etc., but the price is less than 1/2 of the latter. There is no shortage of consumers in the comment area who affirm the product’s feel, cost-effectiveness, etc.
However, Xiao Cai, a badminton channel person, reminded that the profits of badminton are now very transparent. For example, the purchase price of a first-grade goose feather was 0.75 yuan some time ago, and a bucket of balls requires 192 knife feathers. Taking into account production losses, the cost of a bucket of raw balls may be nearly 150 yuan. Including coils, glue, ball heads, labor, and packaging, the production cost of a barrel of first-grade goose feather balls is about 1,780 yuan. Under cost pressure, unstandardized balls may have incorrect goods and poor quality control, and it is also difficult to achieve true "benchmarking."
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