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• The Latest Version Of Enterprise Baijiahao Certification Process In 2021 (Brand Enterprise Blue V Certification)

  #2021 Latest Version of Enterprise Baijiahao Certification Process# Enterprise Baijiahao is a new private domain operation position specially created by Baidu for enterprises or merchants with business licenses. It integrates the production and release of brand content, user operation and communication, and sales transformation and promotion. Baijiahao is an important source of content in the Baidu domain. As of June 2020, 3.4 million creators have continued to publish pictures, videos, and live broadcasts, and have reached the user base through Baidu's precise publishing capabilities.

  Simply put, the enterprise Baijia account is the Baijia account used by enterprises to solicit business. You can simply understand it as "enterprise subscription account + service account" in WeChat. What does it mean? In layman's terms, an enterprise Baijia account can be as fully functional as a WeChat service account, or it can be sent in groups every day like a WeChat subscription account.

  After a business owner registers a Baijia account, each piece of content can receive traffic from Baidu App, Baidu Tieba, Haokan Video, and Quanmin Short Video. The content of Baijiahao will be accurately pushed by Baidu and presented to the target audience in the information flow and Baidu Tieba; secondly, short videos and vertical short videos will also be distributed to Haokan Video APP and Quanmin Short Video at the same time.

  At the same time, Baijiahao, which has passed the Blue V certification (brand enterprise), has a very powerful function. When users search for the brand words of a certain Baijiahao on Baidu on the mobile phone, they can see the information about this Baijiahao on the Baidu homepage. If you set the Baijiahao name to your own brand + industry words, then when users search for industry words, there is a high chance that this Baijiahao will be displayed on the Baidu homepage. This powerful function can attract a lot of precise customers to enterprises on Baidu, and the cost is much lower than the cost of Baidu bidding. The picture below is an example.

  Now that Baijiahao has become Baidu’s trump card, the marketing model of corporate Baijiahao is obviously similar to WeChat’s marketing model: community + friend circle + public account + mini program + video and other closed-loop ecological private domain gameplay. It seems that Baidu has also begun to learn to use its own We can use our own closed-loop ecology, traffic, and resource advantages to develop new businesses. If the certified corporate Baijia account can really be on the homepage, allowing companies to achieve industry or product keyword rankings on mobile Baidu, it is estimated that corporate investors will go crazy for opening an account with a few hundred yuan, and it will become a new hot spot.

  Having said so much nonsense, let’s get straight to the practical stuff. Enterprise Baijia Account certification process.

  Enterprise Baijia Account certification is simple and requires only three steps.

  Step 1: Apply for a Baijia account with a business license

  1. Before applying for Enterprise Baijia Account certification, you need to have a Baidu account;

  If you don't have a Baidu account yet, you can first go to the Baidu account application page to apply.

  Then use your Baidu account to log in to the only official website of Baijiahao.

  Follow the Baijiahao application steps, select the type, fill in the information and wait for review.

  2. Select the Baijiahao account type

  For Enterprise Baijiahao, of course, choose the enterprise category; in addition, please note that one enterprise/organization/institution can register up to two Enterprise Baijiahao accounts.

  

  3. Fill in the application information

  (1) Field: refers to the vertical field to which the content created by Baijiahao belongs. Enterprises select their own vertical field according to their own business.

  (2) Enterprise Baijiahao name requirements: must be 2-10 characters. Using a business name can effectively enhance readers’ brand awareness. If you want to use the enterprise Baijiahao to rank industry words or product words on mobile Baidu, it is recommended to set the name to: brand words + industry words or product words.

  (3) Requirements for the signature of the company's Baijia account: it must be 10-20 words, used to concisely and concisely show the main business scope of the company to readers. For example, for a Baijia Account for catering chain operations, the signature can be "Provide practical and practical special catering chain franchise entrepreneurial projects immediately" to allow readers to quickly understand your business content.

  (4) Avatar: It must be clear, healthy, and represent the brand and corporate image. Do not use QR codes, politically sensitive or pornographic images. The format of the avatar image supports bmp, jpeg, and jpg formats. If it is 200X200 pixels, the size cannot exceed 5M.

  (5) Location: refers to the province and city where the enterprise is located.

  Prepare the application materials for the company’s Baijia Account: company name, business license registration number and business license photo; download and fill in the account confirmation form and stamp it with the official seal before uploading the license; the operator’s name and ID number;

  

  Note: The original photo or copy of the business license must be clear and without watermarks, and the size cannot exceed 5M.

  For enterprise-type accounts, it is recommended that you pay attention to the convenience and security of subsequent management of the account. Once again, please note that the account should not be bound to employees’ private assets (such as wallets and network disks) to apply for a Baijia account with a Baidu account.

  (7) Other professional qualifications: Those involved in health, journalism, military and other fields must provide corresponding qualification certificates:

  a. In the health field, relevant personal qualifications for employment in public hospitals are required: practicing physician certificate, nurse qualification certificate, nurse practitioner certificate, public nutritionist qualification certificate, psychological counselor qualification certificate, practicing pharmacist qualification certificate, rehabilitation (physiotherapy) therapist qualification certificate, rehabilitation health practitioner qualification certificate, health manager qualification certificate, and journalist certificate. If the qualifications do not include the place of practice, please also provide proof of work at the place of practice, such as a work permit/employment card. Private medical institutions, as well as medical beauty and other industries do not support the entry of enterprise Baijia accounts for the time being.

  b. News and military fields need to upload an Internet news service license.

  4. Submit for review

  Account review is generally completed within 15 minutes, and the review time will not exceed 3 working days at most. Baijiahao's review speed is relatively fast among its respective media platforms. After the review is completed, the bound mobile phone will receive an review status reminder text message from Baijiahao. You can also log in to Baijiahao official website to view the review results. The reviewed corporate Baijia accounts can publish their own corporate information and product information, and the video content will be synchronized to Haokan Video and Quanmin Short Video across multiple channels.

  After reading the above, don’t think that your application is complete. If you want to get all the functions of Enterprise Baijiahao, you still need to proceed to the second and third steps.

  Step Two: Baijiahao Authenticity Certification

  (1) Click "My Certification" in the lower left corner of the Baijiahao backend

  

  (2) Click "Authenticity Verification"

  

  After entering the authenticity verification page, you will be prompted that there are two verification methods, one is the public account confirmation method, and the other is the corporate legal person facial recognition verification method. There are two ways, whichever is more convenient for you to use.

  Step 3: Find the "Baijiahao Enterprise Certification First-Level Service Provider" for V certification

  Plus V certification is also called Blue V certification or brand enterprise certification. Only after adding V certification can it be considered as enterprise Baijiahao certification in the true sense.

  You must find a "Baijiahao Enterprise Certification First-Level Service Provider" to assist you in this step. You need to provide the three data of Baijiahao name, Baijiahao ID, and company name to the service provider.

  

  Then you have to pay a certification service fee of 600 yuan to the service provider. This money is not given to the service provider, but to Baidu official. It is just Baidu entrusting the service provider to collect it on your behalf. After providing the data and paying the certification fee, the service provider will help you activate Blue V.

  If you can't find "Baijiahao Enterprise Certification First-Level Service Provider", just search on Baidu. The Enterprise Baijia Account certification process I wrote is quite detailed. Hope it helps everyone.

  36 minutes ago

• The Bride Responded To Her Father’s Return Of 188,000 Yuan In Gift Money At The Wedding, And The Reason Behind It Was Touching.

  February 24,

  One article: "My father-in-law returned the 188,000 yuan gift at the wedding.

  It went viral on the Internet and attracted the attention of netizens.

  On the evening of February 24, the reporter first contacted and interviewed the bride, Ms. Liao. She confirmed that the incident was true and clarified that the wedding actually took place in Yiyang, Hunan, and was not Anhui as reported online.

  The bride, Ms. Liao, and the groom, Mr. Li, are both from Yiyang. They met through a friend's introduction, and then fell in love and got married hand in hand. Ms. Liao said frankly that from the time they fell in love to the engagement, the two people and their families had always reached a consensus: they did not focus on the amount of the bride price, but more on the relationship and each other's future. As early as the engagement stage, she had clearly informed her father that she would not accept a bride price from the man. On the wedding day on February 22, her father returned the 188,000 yuan gift to the groom in full, leaving only 100 yuan as a symbol of good luck. This scene surprised and deeply moved Ms. Liao.

  She revealed that her father was very supportive of her idea, and her simple speech on the spot moved everyone even more: "Young people, don't let money blind you from the happiness of your marriage." It is understood that this popular video was not deliberately shot, but was casually recorded by relatives and friends at the scene. Unexpectedly, it would attract widespread attention, and the couple and their families were very surprised.

  Ms. Liao revealed that she and her family had stated that they did not want betrothal gifts when they got engaged, but her husband took the initiative to prepare the money. Since her parents-in-law were old and had limited income, part of the money was saved by him through hard work, and the other part was borrowed from relatives and friends. The 188,000 yuan returned on the wedding day was used by the husband to repay the loan. After deducting the wedding banquet and other expenses, there is not much left.

  The groom, Mr. Li, responded that "his father-in-law returned the bride price" and said that he did not expect it at all. Moreover, after his father-in-law returned the bride price that day, he gave him another dowry when he returned home.

  Hot discussion among netizens

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  2 hours ago

• Trump's Increased Tariffs Have Attracted Attention, Dragging Down The Republican Party's Election And Increasing The Burden On Consumers

  China News Service reported on February 25 that the U.S. Supreme Court announced its ruling on the 20th, finding that the U.S. International Emergency Economic Powers Act did not authorize the president to impose large-scale tariffs. Subsequently, U.S. President Trump announced an additional 15% tariff on goods from all countries and regions, causing widespread concern. Many US media pointed out that the new tariff measures will not only drag down the Republican Party's election, but will further increase the uncertainty of business operations and increase the burden on consumers.

  The Wall Street Journal recently published an article titled "The Endless Chaos of Trump's Tariffs," stating that although Trump's move is intended to counterattack the Supreme Court, it will ultimately be the U.S. economy and Republicans in Congress who will be negatively affected.

  Commentary analysis said that the new tariff measures will further increase the uncertainty of business operations, at least in the short term. As the U.S. midterm elections approach, and against the background of people's deep anxiety about the cost of living, the Trump administration's expansion of tariffs at this time will undoubtedly make the Republican Party's electoral situation worse.

  The Wall Street Journal pointed out in another report that although the Trump administration’s recent tariff increases have not had as strong an impact on the U.S. economy as expected, the resulting costs have fallen on ordinary consumers. Data from the Federal Reserve Bank of New York shows that for most of 2025, U.S. companies and consumers have borne more than 90% of the costs of Trump’s tariffs.

  The media quoted analysis from Gary Clyde Hufbauer, an economist at the Peterson Institute for International Economics, saying that in the face of tariff barriers that may exist for a long time, some companies choose to raise prices to pass the burden on to consumers; others postpone investment and hiring plans.

  Hufbauer emphasized: "The overall uncertainty of tariff policy is indeed not conducive to employment or investment in the real economy, and the temptation to postpone business decisions will be very great." This means that no matter how companies respond, consumers will inevitably be the party to bear the consequences.

  According to an analysis by the Associated Press, although the U.S. Supreme Court rejected the Trump administration’s emergency tariff policy, the move was unable to eliminate the trade policy uncertainty that has put companies in deep trouble over the past year.

  Mike Scodeles, head of U.S. economics at Bank of China, further analyzed that although the Supreme Court's ruling may theoretically bring a small boost to the economy by lowering tariffs, "any benefits arising from it will be completely offset by the slight negative effects caused by uncertainty."

  3 hours ago

• On The First Day Of Construction In The Year Of The Horse, China Launched A Precise Attack On Core Japanese Military Enterprises

  On the first day of construction in the Year of the Horse, China launched a "combination punch" against the "seven inches" of Japanese militarism.

  The Ministry of Commerce has put 20 Japanese military industry centers such as Mitsubishi Shipbuilding on the export control list. In addition, it has also added 20 Japanese entities such as Subaru Co., Ltd. that cannot verify the end users and end uses of dual-use items on the watch list, comprehensively cutting off the supply of dual-use items, and clearly aiming to stop Japan's "remilitarization."

  

  Precision strike

  Taking a closer look at these two lists, precision is their biggest feature.

  Take the Japanese aerospace industry as an example. From the "national team" Japan Aerospace Exploration Agency (JAXA) to the major heavy industry giants that dominate the manufacturing of launch vehicles and satellites, almost all of them are listed.

  JAXA is responsible for coordinating all government-led aerospace projects in Japan, including satellite development and launch missions. This direct “cut off” supply of dual-use items means that all space projects led by it will face great resistance in obtaining key components and materials from my country.

  Japan's rocket manufacturing is highly dependent on several major heavy industry companies. Their aerospace department was accurately included in the control list this time. For example, there are 6 companies in the IHI (Ishikawashima Harima Heavy Industries) system on the list. Among them, IHI Aerospace Co., Ltd. is the main contractor of Japan's solid launch vehicle "Epsilon" and is also the manufacturer of the H3 liquid oxygen and liquid hydrogen rocket solid booster.

  In addition, Kawasaki Heavy Industries Aerospace Systems Co., Ltd., which is on the list, is involved in the manufacturing of Japanese launch vehicle fairings and satellite payload docking systems, and is also an important builder of the space station module. Fujitsu is involved in software and hardware support for aerospace measurement and control, encrypted communications and satellite ground systems.

  In the "Watch List", we see Subaru Aerospace Division, Fuji Aerospace Technology, Mitsui & Co. Aerospace, Itochu Aviation, etc. Of particular note is NOF Corporation, which is one of the few companies in Japan that can provide key raw materials for high-performance rocket solid propellants; in addition, TDK, Sumitomo Heavy Industries, Nitto Denko, etc. control the precision electronic components, special sensors and advanced materials required for spacecraft.

  

  Playing style has changed

  It is worth mentioning that looking at this list, China’s countermeasures have ushered in a qualitative change at a strategic level, from usage restrictions to precise blacklisting.

  In the past, our control measures were more limited to the use restriction stage to prevent specific items from flowing into uncontrollable areas. This model often requires a large amount of administrative resources to track the final flow of materials, and it is easy to have certain lags and room for avoidance in actual operations.

  This time, the Ministry of Commerce directly named Mitsubishi Shipbuilding and other established military industry giants and affiliated companies into a double blacklist for control and attention, marking the realization of a fundamental change in countermeasures from physical defense to human defense. This precise surgical strike completely cut off Japan's attempts to obtain key dual-use technology and equipment through shell companies or civilian cover.

  This is not only a sign that China’s export control legal system is increasingly improving, but also a mature manifestation of my country’s coordinated development and security in accordance with the law and its proficiency in using internationally accepted rules to safeguard the country’s core interests. From passive defense to active blacklisting, China has shown more and more methods and confidence.

  Of course, China's export control measures only target a few Japanese entities, and relevant measures only target dual-use items and will not affect normal economic and trade exchanges between China and Japan. Honest and law-abiding Japanese entities have nothing to worry about.

  In fact, China has always been Japan's important trading partner, and the two sides have extensive cooperation in the economic and trade field. China hopes that by adopting export control measures, Japan will face up to history, abide by the "Peace Constitution", adhere to the path of peaceful development, and create favorable conditions for the healthy and stable development of Sino-Japanese relations.

  Can it awaken Japan’s dream of military expansion?

  Although Japan has advanced precision manufacturing capabilities, it is still highly dependent on China's huge supply chain system in many key upstream materials, rare metal processing, and cutting-edge electronic components.

  This structural dependence has become an excellent entry point for China to implement precise countermeasures.

  In the short term, the production efficiency of Japan's defense industry will decline significantly, and it is a foregone conclusion that military projects will be delayed and costs will rise. In the medium term, although Japan is trying to reduce its dependence on China through import substitution and overseas cooperation, finding alternative sources means rising costs, and it will take time to ramp up production capacity.

  The reaction of the capital market is also the most real. After the announcement, Mitsubishi Heavy Industries' stock price directly gave up its early gains. The market's voting with its feet reflected investors' concerns about future development.

  Once they are included in the control list, it means that these core Japanese military industrial entities will face a crisis of supply cuts. Whether it is Mitsubishi Shipbuilding's advanced ship research and development or Subaru's military helicopter project, they will fall into a desperate situation of stagnating production capacity or soaring costs due to the loss of source of vitality, and the entire weapon research and development cycle will be forced to be significantly lengthened.

  Economic countermeasures are only a means, and resolutely curbing the restoration of militarism is the ultimate foundation. When some politicians are obsessed with the old dream of military expansion, a tight export control network has made them realize the cruel reality.

  The old path of militarism will not work, and provoking China will only lead to bitter consequences. Stepping back from the brink is the only way out for Japan.

  5 hours ago

• Military Internet Celebrity Tingfeng’s Silkworm Account Was Abnormal, And 17 Million Of Her Tens Of Millions Of Followers Evaporated Overnight

  Totally screwed up.

  The top military Internet celebrity "Tingfeng Zixie" with nearly 20 million fans suddenly had an unusual account.

  The follow button disappears when clicked, historical works are removed from the shelves in batches, all correlation matrix numbers show "no follow", and 17 million of tens of millions of fans "evaporate" overnight, leaving only more than 3 million early core fans.

  Source: Douyin

  This "epic" blockade instantly detonated the entire network.

  Faced with the overwhelming questions, the platform customer service finally gave a clear response: the account violated relevant laws, regulations and platform rules, triggering the system's automatic removal of attention mechanism.

  This is the first official identification of the incident, and it has completely shattered all speculations.

  Some people lamented, some reprimanded, and some tried to defend him, but if you look away from the fog of traffic, you will find that the ending of "Silkworm Listening to the Wind" today was never an accident, but the inevitable result that he broke through the bottom line step by step and brought the blame on himself.

  The real name of "The Silkworm Listening to the Wind" is Zhu Weiwei, and he has a convincing resume.

  He is a graduate of the military academy, studied medicine, served as a staff officer of the Armed Forces Ministry and director of the armory. After changing careers, he entered the Procuratorate and became a prosecutor. His cross-border accumulation of medicine, law, and military gave him his own "professional buff" and also paved the way for his subsequent self-media career.

  At the end of 2023, Zhu Weiwei resigned and started his self-media career, and the account "Tingfeng's Silkworm" came into being. At that time, he was sober and restrained. With his humorous "military storytelling" style, he explained hard-core military knowledge and complex international situations in an easy-to-understand and down-to-earth manner.

  In just over a year, his number of fans on a single platform has exceeded 18 million, and his fans on all platforms are approaching 50 million. He has become a "must watch before going to bed" and an "insomnia companion" among countless netizens.

  But the tide of traffic comes quickly and can easily get carried away.

  Starting from 2024, the content of "Silkworms Listening to the Wind" has gradually changed. There are fewer and fewer original and in-depth content, replaced by short, quick and hot-pot videos. Some military interpretations even have obvious factual errors. The once professional and rigorous content is replaced by perfunctory bits and pieces.

  What is even more uncomfortable is that remarks that favor foreigners and belittle the local people began to appear frequently in his videos.

  He touted foreign developments, denied local progress, packaged personal biases into "objective analysis," and used sharp words to gain attention and traffic, consuming the trust of fans bit by bit.

  If content deviation is the beginning of degeneration, then bringing goods to monetize is a sign that he has completely become a slave to traffic.

  With the popularity of tens of millions of fans, "Silkworm Listening to the Wind" has started to bring goods. He registered the "Lieyin" brand and launched his self-operated Maotai-flavor liquor "Lieyin Liquor" and related tea products through multiple matrix accounts, turning the former "Military Interpretation" live broadcast room into a goods delivery site.

  What really crushed him was touching the red line that should not be touched - disclosing sensitive weapon parameters and spreading unverified political and historical content.

  As a former armory director and prosecutor, he knows better than anyone that sensitive parameters are related to national security, and unverified information will disrupt the direction of public opinion.

  But in the end, he couldn't resist the temptation of traffic. In order to gain attention and fans, he broke through the bottom line step by step and touched the high-voltage line of laws and regulations.

  In November 2025, inappropriate verses that appeared in his live broadcast caused widespread controversy and became another straw that broke his back.

  At that time, the Cyberspace Administration of China launched an operation to rectify self-media chaos, and his violations were included in the focus of investigation. However, he had been banned before, but he never stopped, and he was "unrepented despite repeated admonitions."

  Under the superposition of multiple violations, the platform finally took action and initiated the highest level of punishment. Only then did tens of millions of fans "evaporate" overnight.

  What's even more disgraceful is that when faced with the news that the account had abnormally lost followers, the studio of "Ting Feng Zi Silkworm" did not admit its mistake frankly. Instead, it lied to the fan group that the loss of followers was a "normal cleanup."

  This kind of defense without evidence not only failed to calm the controversy, but also intensified the speculation among netizens.

  It is becoming increasingly clear to everyone that the so-called "normal cleanup" is just an excuse to cover up the facts of violations.

  From content deviation to red lines, from perfunctory delivery to sophistry and denial, the "silkworm listening to the wind" went all the way, and finally ruined his own self-media career.

  In the self-media industry, there are always some people who regard "daring to speak out" as a gimmick and "breaking through the bottom line" as a shortcut, and in the end they cannot escape punishment.

  Zhang Xuefeng, a Ph.D. student in the postgraduate entrance examination, once attracted numerous fans for his college entrance examination volunteer interpretation. However, he was banned from multiple platforms for spreading hostility, belittling liberal arts majors, and was suspected of false propaganda. It took him 28 days to return to normal attention. Afterwards, he had to publicly apologize and reflect deeply.

  Internet celebrity Chenfeng used staged photos to create group antagonism, forcibly tied the habit of using mobile phones to social class, and made cold-blooded and extreme remarks such as "Those with a monthly salary of 5,000 yuan are not worthy of having children." He deceived netizens and attracted attention. In the end, his account was canceled from all platforms, and his reputation completely collapsed.

  These cases all illustrate that in the self-media industry, it is never “the greater the traffic, the stronger the right to speak”, but “the firmer the bottom line, the further you go.”

  No matter how many fans you have, no matter how professional you are, once you step out of line, your popularity will be fleeting.

  The loss of 20 million fans is a warning and a reshuffle. It tells every self-media person that traffic will eventually dissipate, and only the bottom line can stand.

  The "silkworm listening to the wind" finally lost his original intention and blew out his traffic light.

  I hope all self-media people can take this as a warning, stick to the bottom line, focus on content, and not be coerced by traffic or tempted by profits.

  Industry information, case materials, operational information, endless excitement

  Dear friends, due to force majeure, some articles have been forcibly deleted. In order not to lose contact, please pay attention to the backup account below, some exciting content will be posted on this account.

  6 hours ago

• Hunan Expressway Was Congested During The Return Peak, And More Than 20 Vehicles Were Reported Occupying The Emergency Lane In Half An Hour

  Since February 22, many expressways in Hunan have experienced varying degrees of congestion due to return peaks. Many drivers and passengers posted on social platforms that they were stuck on the road. On the 23rd, the car owner "Shibazhu" posted that he found more than 20 private cars occupying the emergency lane during the traffic jam. He took pictures one by one and reported them to the Hunan Expressway Transportation Service Convenience Platform. Many people praised this, saying that "if you don't obey traffic rules, you should be supervised and punished."

  On the 24th, the reporter contacted the owner of the car "Eighteen Pairs" who posted the car. She told reporters that during the peak return period during the Spring Festival, she took a car from Guangxi back to Wuhan, Hubei, and encountered a congestion of about 6 kilometers on the highway in Hunan. The navigation showed that it would take about an hour to pass. Her family was driving at the time, and she was sitting in the passenger seat. She saw many vehicles occupying the emergency lane unscrupulously, and even caused more vehicles that were originally queuing to follow suit. "Seeing the emergency lane gradually turning into a 'fast lane', I feel that something must be done to stop this trend - the emergency lane is a life channel and should not become a shortcut for speculators, let alone those who queue up and obey the rules to suffer."

  Some of the vehicles reported by the owner "Eighteen Marriage". Photo provided by interviewee

  Therefore, "Eighteen Marriage" tried to search the reporting channels of Hunan Expressway Traffic Police and discovered the "shoot at will" function. So follow the requirements step by step to report. "Shibazhu" said that she spent more than half an hour and reported more than 20 illegal vehicles. Currently, the system reports that 3 vehicles have failed to report due to unclear features or insufficient clarity in the photos, and the rest are being processed.

  According to Jiupai News, "If violations are not stopped, it is the biggest punishment for law-abiding people. Even if I spend half an hour, even if only a few cars are punished in the end, as long as more people can hesitate before occupying the emergency lane next time, today's time will not be in vain. Rules need to be maintained together, and reporting channels like 'shoot at will' just give us ordinary people the opportunity to participate in traffic management." She said.

  According to upstream news reports, reporters noticed that on the 23rd, the Hunan Expressway Police official Weibo announced that in order to cope with the peak return period during the Spring Festival holiday, the Hunan Expressway Traffic Police temporarily opened emergency lanes on several sections of the expressway. However, the traffic police also reminded drivers to follow the instructions and to avoid occupying emergency lanes during off-peak hours. In this regard, "Eighteen Marriage" told reporters: "None of the things I reported are within the scope of (temporary opening)."

  Public information shows that Hunan Expressway Traffic Police carried out a "random shooting" illegal reporting activity from February 2 to March 13, 2026. The content of the report was "driving or parking in the emergency lane under non-emergency circumstances." The reporter called the Hunan Provincial Highway Traffic Police Station to inquire about the matter. The staff said that the content of the "casual shooting" report is currently being processed and will actively verify the content of the report. However, the number of reports during the Spring Festival holiday was too large, and the city and state detachments under its jurisdiction have been notified to handle these reports as soon as possible. "It is still being reviewed and entered, so it will not be that fast."

  There are strict legal regulations on the use of highway emergency vehicles. The highway emergency lane is an emergency lane used by special vehicles such as police cars, ambulances, and rescue vehicles when performing emergency tasks. Public vehicles are not allowed to drive or park in the emergency lane except in emergencies.

  Article 82 (4) of the "Implementation Regulations of the Road Traffic Safety Law of the People's Republic of China" stipulates that motor vehicles driving on expressways shall not drive or park in the emergency lane except in emergencies.

  Item (3) of Article 9 of the "Measures for the Administration of Points for Violations of Road Traffic Safety Violations" stipulates that driving a motor vehicle to illegally park on a highway or urban expressway will be demerited with 9 points; Article 10 (11) stipulates that driving a motor vehicle while illegally occupying the emergency lane on a highway or urban expressway will be deducted 6 points.

  The police reminded that illegal occupation of the emergency lane can easily cause accidents. Some drivers park their cars in the emergency lane at will, which can easily cause vehicles going in the same direction to be unaware of the situation ahead, leading to accidents. It also creates a negative demonstration. Driving out of sequence and occupying the emergency lane will often produce a negative demonstration effect and undermine social morality. In addition, it will aggravate traffic congestion and delay emergency rescue.

  The reporter noted that the transportation department will also open some emergency lanes based on real-time traffic conditions and adopt flexible diversion measures. According to the Xiaoxiang Morning News, as of 16:30 on February 23, many highways in Hunan Province were experiencing slowdowns, and some road sections and toll stations were subject to temporary controls. In addition, in order to ease the peak traffic flow on the return trip during the Spring Festival and ensure the traffic efficiency of the main expressway, temporary opening measures for emergency lanes were implemented on multiple sections of the Hunan Expressway on the 23rd.

  8 hours ago