Following the popularity of the first collection-level Honor of Kings co-branded card face "Xiao Qiao – Swan's Dream", Ping An Bank's Honor of Kings co-branded credit card launched a new card face on December 26, launching 4 unique American-style hero series card faces – "Diao Chan – A Midsummer Night's Dream, Li Bai – Qinglian Sword Fairy, Wang Zhaojun – The Flower of Ice and Snow, Gongsun Li – Magic Dance Linglong", bringing new choices for players to apply for the card.
The new Ping An Bank Honor of Kings co-branded card face adopts a watercolor national style design, based on the four popular hero images of "Diao Chan, Li Bai, Wang Zhaojun, and Gongsun Li", which are popular among players. It is combined with a new interpretation of Chinese style elements such as plum blossoms, maple leaves, bamboo forests, and cranes. It not only gives the hero card face auspicious meanings and symbols of strength, but also further highlights the charm of the national style.
In terms of rights and interests, the National Heroes series is exclusive to free card face customization fees for life; at the same time, new users enjoy the hard-core game rights of free skins for the first purchase and free heroes/skins for monthly purchases. This is the first time that Ping An Bank has introduced the "Honor of Kings" game rights, simulating the King of Heroes fragment reward model familiar to players, and innovatively creating a "redemption store & redemption point" mechanism. Users can accumulate redemption points through consumption and choose to redeem nearly 40 heroes and skins.
Specifically, if you spend 1 day/10 days/16 days in total every month within 12 months from the month when the card is verified, you can get 6/22/28 redemption points respectively, and you can get up to 56 redemption points per month, which can be redeemed for heroes/skins and other rights. In addition, new customers will also have the opportunity to receive customized gifts from the Chinese style hero series IP. The quantity is limited and while supplies last.
As early as early December, Ping An Bank held the "Glory of Kings National Dream Challenge Cup" At the launch of the competition, the two parties jointly launched the industry's first collection skin Honor of Kings co-branded card: Xiao Qiao – Swan's Dream. The three card faces use raster, embossed and diamond-inlaid processes to restore the ultimate and beautiful Xiao Qiao's Honor collection skin "Swan Dream". For the first time, the Honor of Kings in-game benefits are introduced, such as "free skins for the first brush and free heroes/skins for every month that meets the standard", creating a favorite among players with good looks and practicality. In addition to continuing the rights and interests of hard-core games, the new four hero card faces focus on the Chinese style aesthetics, and with the value-for-money benefit of free card face customization fees for life, creating an entry-level choice for the Honor of Kings co-branded card.
Ping An Bank joins hands with Honor of Kings to launch a co-branded credit card. For Honor of Kings, it is a perfect integration of e-sports IP culture and users' financial life scenarios. For Ping An Bank, it is another practical implementation of Ping An Bank's data-driven improvement of customer operating capabilities and service levels. It combines user behavior to output accurate portraits, provide precise services, enrich and improve products and rights, and continuously iterate and upgrade.
With the support of national policies and the rapid development of the e-sports industry, Ping An Bank has taken the initiative, actively promoted scenario-based financial layout, and fully developed e-sports and other traffic fields. Especially in the exploration of young user groups, it has continuously launched financial products and services that meet the intrinsic needs and usage habits of young people, and accurately attracted more young groups with its rich "finance +" ecosystem and personalized financial services.
