Bitauto News On February 9, Ferrari officially announced that its new pure electric sports car will be named Luce and unveiled the new car’s interior design concept. Luce means "light" or "illumination" in Italian. As the latest and most important model among Ferrari's mass-produced models, Ferrari Luce adopts a new naming strategy, which fully demonstrates the Prancing Horse brand's firm belief in focusing on the future.
The Ferrari Luce cockpit is shaped as a pure and complete space, and its shape is carefully optimized around the driving experience, creating a quiet, focused and spacious cockpit atmosphere. Thanks to the simultaneous development of hardware and software, the physical architecture and human-computer interaction interface are perfectly integrated. Core components such as the instrument panel, control panel and center console are clearly laid out based on the logic of "input" (control) and "output" (display).
The Ferrari Luce's steering wheel design pays homage to Ferrari's rich heritage while also incorporating modern innovation. The design team chose a simple three-spoke steering wheel shape to reinterpret the classic wooden three-spoke Nardi steering wheel from the 1950s and 1960s. The aluminum alloy spokes of the steering wheel are exposed and carefully processed to enhance their visual presence, thereby highlighting the strength and luster of the material itself. This alloy material developed specifically for Ferrari Luce is made of 100% recycled aluminum alloy. It not only has excellent mechanical strength, but also provides ideal conditions for the use of anodizing processes. The entire steering wheel is assembled from 19 components precisely machined by CNC machines. The overall weight is 400 grams lighter than the standard Ferrari steering wheel.
The control buttons on the steering wheel are carefully laid out and divided into two independent physical control areas. While taking into account functionality, they present a clear and distinct visual effect. This intuitive design also echoes the control layout of an F1 single-seat racing car. Each button has been carefully developed and completed more than 20 evaluation tests by Ferrari test drivers to ensure a harmonious unity of mechanical feedback and auditory feedback.
Ferrari Luce is equipped with three displays, namely the driver's side instrument panel, control panel and rear control panel. The three displays are carefully designed to ensure clear and orderly interfaces and clear functions. The project team invested a lot of energy and carefully considered the combination logic of input (control) and output (display) to ensure an intuitive and convenient user experience. In addition, Ferrari drew inspiration from classic brand fonts and Italian engineering font styles to design a low-key and novel custom font for the new car, injecting a unified text style into the interactive interface and overall vision.
The shape design of the instrument panel draws on representative masterpieces such as Veglia and Jaeger from the 1950s and 1960s. The core of this design concept is to reduce the driver's cognitive load as much as possible. The designers drew on the design logic of mechanical watch dials that are simple and intuitive, making it easy to read time quickly, and strive to make the control buttons and display interface of the new car achieve the same intuitive effect. All visual elements follow clear and concise design principles, allowing drivers to access key information quickly and easily, ensuring their attention remains focused on the road ahead.
The central control screen of the new car is installed on a ball joint that can rotate in multiple directions, allowing the screen to be freely turned towards the driver or passengers. In addition, the palm rest area specially designed for the control panel allows the driver to perform precise operations intuitively without visual inspection, further optimizing the interactive experience.
Based on LoveFrom’s groundbreaking design concept, Ferrari Luce’s interactive interface focuses on clear tactile feedback, clear visual presentation and intuitive operation logic. The design team prioritized the use of tactile physical control buttons to establish a close connection between the driver and the vehicle. Ferrari Luce completely breaks the industry convention that "pure electric vehicles must be equipped with large-size touch screens". Instead, it uses precision-tuned mechanical control buttons to bring an intuitive and pleasant control experience, making every human-vehicle interaction more concise and to the point. The interactive interface of Ferrari Luce draws inspiration from classic sports cars and F1 single-seat racing cars. Each component is clearly and reasonably laid out, eliminating redundancy and focusing only on core functions.
The multi-function display in the central display screen is equipped with a patented movement, and three independent motors drive the pointers to operate independently. Three anodized aluminum hands glide smoothly over the minimalist dial, which is covered with a Corning® Fusion5® glass cover. With the help of an advanced electronic control system, the display offers four modes: clock, chronograph, compass and ejection start.
The shift mechanism of the new car is made of Corning® Fusion5® glass, which combines functionality, sturdiness and elegant form. The glass manufacturing process used is also used in the automotive interior field for the first time. In order to meet Ferrari's strict requirements for precision, engineers used laser technology to drill microscopic holes in the glass that are only half the thickness of a hair, and accurately filled in ink to ensure that the surface graphics present a uniform and perfect color texture. Fusion5 glass has better surface durability, impact resistance and scratch resistance than traditional glass. It has been applied to the control panel, instrument panel and central control area surface of new cars.
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