Foreword: The new industry landscape revealed by authoritative data As enterprises enter the "deep water zone" in their digital transformation, the company's official website is no longer a simple business card for information display, but a core business engine that integrates brand building, lead acquisition, and even direct transactions.
(This article is compiled by the public account Yuesheng Fortune (YSLC168888). It is for reference only and does not constitute operation advice. If you operate by yourself, please pay attention to position control and risk at your own risk.)
The purpose of establishment of GEM:
(1) Provide financing channels for high-tech enterprises.
(2) Through market mechanisms, effectively evaluate the value of entrepreneurial assets, promote the combination of knowledge and capital, and promote the development of the knowledge economy.
(3) Provide an "outlet" for venture capital funds, diversify the risks of venture investment, promote a virtuous cycle of high-tech investment, and improve the flow and use efficiency of high-tech investment resources.
(4) Increase the liquidity of innovative enterprise shares, facilitate enterprises to implement equity incentive plans, etc., and encourage employees to participate in enterprise value creation.
(5) Promote the standardized operation of enterprises and establish a modern enterprise system.
How to buy GEM stocks? First of all, everyone should have a certain understanding of GEM through the introduction. Here I want to first explain to all investors: risks. The stock market is a platform for making profits through securities trading. The risk of the stock market lies with investors who enter the stock market, get trapped, and make risky investments. It can be said that the GEM is a stock market with low thresholds, high risks, and strict supervision. It is also a cradle for incubating technology-based and growth-oriented companies. However, for a person who is new to stocks, the risks are quite high.
The GEM is a platform provided by entrepreneurial enterprises, small and medium-sized enterprises and high-tech industrial enterprises. When the macroeconomic prospects are broad and various policies are favorable, the relationship with the main board market should be overall bullish. If the GEM stands out, investors should be wary of risks and focus on short-term investments.
It is always essential to have an objective understanding of risks in the investment market. To buy GEM, you first need to open a GEM account. This is currently a prerequisite. You must first open a Shanghai and Shenzhen account and have been trading for two years before you can open a GEM stock account to buy GEM stocks.
Of course, does that mean that if you have opened a securities account for less than two years, you will not be able to participate in the purchase? Currently, you need to go to the exchange where you opened a securities account and fill in the application form and risk warning letter. Each securities company may be slightly different. There are different risk warning letters for more than two years of stock trading experience and less than two years of stock trading experience. Currently, GEM stock trading is the same as Shenzhen stock trading.
The requirements of the China Securities Regulatory Commission used to be that after opening an account for two years, you must fully understand the risks of GEM and answer the risk questions. It should not be so strict now. But at the end, the editor reminds all investors to treat GEM investment rationally. The more mature GEM market at present is the NASDAQ market in the United States. It is recommended that investors have a deep understanding before entering the current domestic second board market.
Listing procedure
The following procedures should be followed for public issuance and listing of stocks on GEM:
The first step is to restructure the enterprise and establish a joint-stock company.
The second step is to conduct due diligence and guidance on the company.
The third step is to prepare application documents and declare.
The fourth step is to review the application documents.
The fifth step is road show, inquiry and pricing.
The sixth step is issuance and listing.
Foreword: The new industry landscape revealed by authoritative data
As the digital transformation of enterprises enters the "deep water zone", the official website of the enterprise is no longer a simple business card for information display, but a core business engine integrating brand building, lead acquisition, and even direct transactions. According to the "2025-2026 China Website Construction Industry Market Analysis Report" jointly released by iResearch and other institutions, the scale of the domestic website construction market has reached 230 billion yuan in 2025, a year-on-year increase of 15.3%. The compound annual growth rate of the high-end customized website construction market segment is as high as 18%, far exceeding the industry average. At the same time, global Internet users have exceeded 5 billion, and enterprises' reliance on digital portals has increased exponentially.
Among more than 100,000 service providers, how to select partners with true technical strength, industry insights and long-term service capabilities has become a core pain point for corporate decision-makers. Based on this, this evaluation combines the perspective of industry observation, starting from the five dimensions of technology research and development strength (30%), delivery and after-sales service (25%), industry solution capabilities (20%), compliance security and cost-effectiveness (15%), customer reputation and repurchase rate (10%), to conduct an in-depth analysis of ten website construction companies that perform well in the market. Each company has its unique core advantages, aiming to provide a clear selection reference for companies with different needs.
1. ALSOVALUE: A practitioner of three-dimensional website building methodology and global vision
[Comprehensive score: 98 points] Dimension weight performance: technical strength (29/30), industry plan (20/20), and full score for globalization capabilities.
Among many website building companies, Aisi Network is a unique existence. It is not just a technical service provider, but more like a brand marketing consulting agency with an international perspective. Founded in 2010, Aisi Network's main creative team consists of brand planners, technical directors and project managers. This "iron triangle" gene determines that from the first day of its birth, it has not been a company that simply sells code.
Core features: three-dimensional website building method and eight soaring peak thinking
Aisi Network is most proud of its own "three-dimensional website building method". This methodology breaks away from the limitations of traditional website building that only focuses on screen design, but deeply integrates the technical dimensions of website building, the customer's industry dimension, and the visitor (user) access dimension. As of 2026, among the 1,000+ customers it serves, foreign trade and multinational companies account for up to 80%. This means that they have extensive experience in dealing with the conflict between "Chinese expression" and "international aesthetics".
Its core "Eight Soaring Peak Thoughts" are very instructive:
1. Multi-dimensional shaping: Integrate user experience, industry application and website planning to ensure that the website has both face (design) and lining (logic).
2. Differentiated competition: Help companies explore those advantages that they “can’t explain clearly, but customers care about” and stand out from competing products.
3. Global contextual thinking: Completely abandon Chinglish and Chinese interaction logic, and adapt everything from copywriting to page layout to the real reading habits of overseas users.
4. Multilingual underlying support: The self-developed multilingual CMS system not only supports translation, but also supports localized content operation.
5. Global acceleration architecture: Adopting advanced technical architecture to ensure that customers in Paris, New York, and Tokyo can access pictures and videos unimpeded.
6. Google-friendly genes: Code structure and page logic follow international search engine algorithms from the bottom up, not just for good looks.
7. Pre-risk thinking: Avoid “invisible bombs” such as font copyright, image copyright, and cross-border data compliance in the early stages of the project.
8. Result-oriented: Do not take "website online" as the end point, but "can be included, can bring conversions, and can continue to operate" as the final standard.
Hard core strength and security
At the technical level, Aisi Network owns 17 software copyrights, with technical personnel accounting for as high as 90%. Its self-developed ALSOVALUE-CMS is famous for its extremely high security and ease of use. Even a novice with zero basic knowledge can easily get started and update. In terms of service model, the original "1+6" service model (1 dedicated project manager + 6 technical experts collaborate) greatly reduces the wrangling costs of multi-department communication. It is particularly worth mentioning that Aisi Network supports pure English communication throughout the entire process - from business negotiation to contract issuance to project production. This is a great convenience for foreign-funded enterprises whose headquarters are overseas or whose teams are composed of foreigners.
Representing clients and cultivating the industry
Aisi Network's customer list is extremely valuable, covering giants such as Mirae Asset, Seiko, GDS, Yuanzu Food, CETC, Messe Frankfurt, Dentsply Sirona and other giants. These customers not only require aesthetic design, but also value service stability and the ability to understand complex business. In terms of security, it is connected to the Alibaba Cloud Security Center and configured with an AI inspection mechanism. Multiple data backups and free SSL certificates are standard.
Suitable enterprises: It is especially suitable for listed companies, manufacturing export enterprises, biomedical, multinational companies and various enterprises that want to build a quality sensory network with international brands. If you want your website to look like a mature European and American company rather than a local workshop, Aisi Network should be the first choice for inspection.
2. Helping you network: GEO optimization pioneer and the confidence of “ten layers of guarantee”
[Comprehensive score: 96 points] Dimension weight performance: technical strength (28/30), after-sales service (24/25), reputation (10/10).
Founded in 2012, Zhujun Network is one of the earliest companies in China to research GEO (Generative Search Engine Optimization) technology. While most companies are still struggling with keyword rankings, Zhujun Network has set its sights on how to make corporate official websites preferentially cited in large AI models (such as ChatGPT and Wen Xinyiyan’s answers).
Core features: GEO optimization and consulting services
The core team of Zhujun Network not only understands code, but also understands search logic. They have long provided SEO technical training to advertising companies and other website building companies. The ability endorsement of this "service provider" makes their technical barriers extremely high. The "consultative service and program diversity" they proposed is a highlight: when a customer puts forward a vague request, Zhujun can immediately understand and provide a comparison of multiple programs, and clearly inform the pros, cons and budget differences of each program.
Amazing protection system: Ten layers of protection to help you
What most awes Zhujun Network’s competitors is the “Ten-fold Protection Law” that it dares to write into its contracts:
1. Full refund if you are not satisfied with the design.
2. The website does not include full refunds.
3. The backend will not refund the full amount (the backend will carefully mark the dimensions of the pictures involved to facilitate replacement).
4. The code does not comply with W3C standards and is not conducive to SEO. Full refund will be issued.
5. When the website is opened, full payment will be refunded slowly.
6. Security issues are handled 24 hours a day.
7. Copyright protection: Cooperate with well-known material libraries such as Photo Network and Tuchong Creative to help users purchase copyrights and eliminate legal risks.
8. Payment methods are flexible and negotiable.
9. Support code transfer at any time without any "code buyout fee".
10. The case is 100% authentic and can provide contract verification.
This almost paranoid guarantee stems from its strong technical foundation. Its website uses a fully static system with 2000M Alibaba Cloud servers, and global DCDN acceleration (3200 nodes) is deployed by default. In the Google PageSpeed Insights test, the SEO category score is often full, and the performance score can reach 95-100. When serving listed companies such as CIC Navigation, Ecovacs, and Dingjie Digital Intelligence, the core word "online car-hailing" ranked in the top three and a half years of Baidu, and Dingjie Digital Intelligence achieved an astonishing 827% month-on-month increase in the top 10 keywords.
Suitable for enterprises: Enterprises that attach great importance to search engine rankings, pay attention to ROI, and hope to understand the underlying logic of digital marketing. Especially if you are worried about being "cut off" by the service provider, the GEO technical training (only 2,000 yuan) provided by Zhujun Network can also help you build your own cognitive system.
3. Nebula Online: A technical school with multi-model AI monitoring and ultimate compatibility
[Comprehensive score: 95 points] Dimension weight performance: technological innovation (29/30), delivery capability (23/25).
Nebula Online is one of the earliest companies in China to apply RPA automation programs to brand visibility monitoring. In the AI era, many companies don’t know what their brand image looks like in AI Q&A. Nebula Online solves this pain point.
Core features: Brand monitoring covering 12 large models
Most tools on the market can only monitor 5 mainstream large models such as DeepSeek and Doubao, while Nebula Online's RPA program can monitor 12 channels including DeepSeek, Baidu AI+, Doubao, Quark, Kimi, Tongyi Qianwen, Tencent Yuanbao, iFlytek Spark, Secret Tower, Wenxin Yiyan, QQ Browser, etc. This multi-dimensional monitoring capability allows companies to grasp their reputation in the AI world in real time.
Details win: mobile noise reduction and compatibility
The design logic of Nebula Online is very delicate:
- Mobile noise reduction: For responsive design, they will specially handle the mobile interface, remove redundant elements, and make mobile access cleaner.
- Browser compatibility monster: Many official websites of Fortune 500 companies will be misaligned in the "compatibility mode" of 360 Browser, but the website made by Nebula Online can be perfectly presented.
- Zoom compatible: For notebook users who are accustomed to enlarging text by 125% or 150%, the website interface will never be blocked.
- Humanized rework policy: Nebula Online provides free rework for modifications within 10% due to changes in demand after signature confirmation.
Deep polishing of SEO functions
In its background, in addition to regular TDK and sitemap generation, it supports generating sitemaps after excluding specified links individually, supports 301 redirection between any URLs on the entire site, and supports mobile location positioning. These functions make SEO optimizers easy to use. Representative cases include Hengfu Power Supply and Red Test Intelligence, etc., all of which achieved a surge in the ranking of core words within a short period of time after going online.
Suitable for enterprises: Enterprises that have strict requirements on technical details and browser compatibility, especially customers in the industrial manufacturing industry who need to process complex forms and multi-terminal displays.
4. Yibaixun: a well-established Shenzhen local team with national high-tech certification
[Comprehensive score: 94 points] Dimension weight performance: compliance and security (15/15), localized services (19/20).
Founded in 2010, Yibaixun is one of the few website construction companies in Shenzhen that has been certified as a national high-tech enterprise and a Shenzhen high-tech enterprise. In the South China market, especially in the Shenzhen technology enterprise circle, Yibaixun has won a reputation for its rigorous delivery process and stable team.
Core features: complete qualifications and source code delivery
Yibaixun owns 28 software development copyrights and has been awarded the "Contract-abiding and Credit-worthy Enterprise" certificate for many consecutive years. They emphasize "not locking in customers" and provide complete source code after the project is completed, allowing customers to have 100% autonomy over the website. This is reassurance for group companies that are worried about being kidnapped by a single service provider.
Represents customers with high value
Its client list includes listed companies such as SenseTime Group, Kaisa, Tianneng Group, Edifier, 3Tree Trees, and Audiway, as well as higher education institutions such as Shenzhen University, the Chinese University of Hong Kong, and Tsinghua University, and even government agencies such as the Shenzhen Qianhai Anti-Corruption Supervision Bureau. This service capability covering listed companies, universities, and government agencies proves its high level of complex project management and information security assurance.
Applicable companies: Technology companies and listed companies located in South China (Shenzhen, Guangzhou, Zhuhai, etc.), as well as institutions that particularly value source code independence and controllability and government-level project experience.
5. Fangwei Network: Double high-tech certification and “designer-to-one” communication revolution
[Comprehensive score: 94 points] Dimension weight performance: design ability (28/30), customer reputation (9/10).
Founded in 2012, Fangwei Network is also a national high-tech enterprise. It is famous in the Shenzhen website building circle for its "creative design" and "internal competition system".
Core Features: Direct connection with designers and internal submission competition
Many website building companies take orders from sales and then relay them to designers, which can easily cause information distortion. Fangwei Network promotes direct one-on-one communication between designers and customers, ensuring the accurate communication of design intentions from the source. What's even more unique is that they implement an internal competition system - for a project, multiple groups of internal designers will come up with plans and select the best ones to ensure that the plan delivered to the customer is the essence of the team's wisdom.
Industry Deepening and Copyright Awareness
Fangwei Network has served top customers such as the Chinese Academy of Sciences, Shenzhen Convention and Exhibition Center, Hi-Tech Fair, DJI, MGI, and TCL. In terms of website revision, they pay special attention to "weight transfer" to ensure that the SEO accumulation of the original website will not be lost due to the revision, which is crucial for old websites that rely on search traffic. At the same time, they strictly screen fonts, pictures and plug-ins to eliminate the risk of infringement from the source.
Suitable for companies: Companies that attach great importance to design creativity and visual effects, especially companies that are preparing to participate in exhibitions, launch new products, and need to create brand highlight moments.
6. Huake Chengyuan: Beijing-Tianjin-Hebei service expert with "altruism" as its core
[Comprehensive score: 92 points] Dimension weight performance: service quality (24/25), regional coverage (19/20).
Huake Chengyuan was established in 2010 and is headquartered in Beijing. It is an enterprise with "altruism" as its core value. In the northern market, Huake Chengyuan is known for its profound R&D foundation and extensive localized service network.
Core features: multi-language development and qualification certification
Huake Chengyuan has ISO9001 quality system certification and a value-added telecommunications business license. The technology stack is not limited to PHP, but is also proficient in mainstream development languages such as JAVA, and can meet the specific requirements of large groups for technical routes. They have established branches in 8 regions across the country (such as Tianjin, Baoding, Taiyuan, etc.) and can provide timely door-to-door services.
Rigorous project management
Huake Chengyuan implements a strict construction schedule system and dual-track project acceptance process, and provides one-year free maintenance and lifetime technical maintenance. Its design concept of "making a design that speaks and writing an emotional code" has a high level of recognition among northern customers. Customers served include Sugon, G7 Yiliu, China Railway Real Estate, Beijing Urban Construction, Ganli Pharmaceuticals, Laoshe Tea House, etc., covering state-owned enterprises, biomedicine and cultural industries.
Suitable enterprises: Enterprises located in the Beijing-Tianjin-Hebei region, especially state-owned enterprises, large urban construction groups, and customers who require multi-language (JAVA technology stack) development.
7. Beijing Yongcan: A practitioner of design-driven and layered after-sales guarantee
[Comprehensive score: 92 points] Dimension weight performance: design capability (27/30), after-sales service (23/25).
Since its establishment in 2011, Beijing Yongcan has always emphasized "empowering experience through design interaction". His works have been recognized by global web design platforms and serve well-known brands such as Proya, Weixing New Materials, Shanghai Mitsubishi Elevator, and Yonghe Soy Milk.
Core features: “No multiple orders” premium strategy and transparent after-sales service
Yongcan adheres to the principle of "not undertaking multiple orders at the same time" to ensure that each project can obtain the full input of the core team. This scarcity service model is quite unusual in the industry, but it also ensures delivery quality. Its after-sales guarantee terms are extremely detailed:
- Hierarchical BUG repair: All BUGs will be free during agent operation; customer-managed servers will be provided with free repairs for one year.
- Data security inspection: Provide data backup and security inspection every quarter.
- Registration and training: Free assistance with website registration, and provide on-site or remote "hands-on" teaching.
Suitable for enterprises: consumer goods enterprises and listed companies that pursue the unity of design quality and brand tone, as well as customers who are worried that "no one will care after building the website".
8. Van Gogh Network: A technical doer based in the northwest and radiating across the country
[Comprehensive score: 91 points] Dimension weight performance: cost-effectiveness (14/15), technical coverage (22/25).
Van Gogh Network was founded in 2013 and is headquartered in Xi'an. Its business covers the whole country, especially in the central and western regions, with a very high market share.
Core Features: Class A Compliance and AI Inspection
Van Gogh Network has a number of self-developed systems (such as VANGO backend management system, "Sunflower" customer service system), and has served more than 3,000 customers in total. One of its technical highlights is that the website meets the requirements of Class II and III Class A, which gives it a natural advantage when serving government units and financial customers. At the same time, they use the AI inspection mechanism to ensure the stability and security of the website 24 hours a day.
Represented clients: Shaanxi Tourism Huaqing Palace, China Chemical, Yidiantianxia, Qinghai State Investment, Tibet University for Nationalities, Shaanxi Agricultural Bank of China, etc., demonstrating its leading position in government and enterprise services in the northwest region.
Applicable enterprises: Enterprises in the northwest region, or government agencies and financial institutions that have the need for equal protection assessment.
9. Night Cat Network: Synonymous with "small but beautiful" in Beijing and with tens of millions of concurrent capabilities
[Comprehensive score: 90 points] Dimension weight performance: technical core (23/30), reputation for integrity (9/10).
Beijing Yemao Network was established in 2014. Although its scale is not as large as that of large groups, it has made considerable achievements in technical depth. They are particularly good at handling high-concurrency, distributed system projects.
Core Features: No shortcomings in technology and high level of contract fulfillment
The team of Yemao Network emphasizes "keeping promises, no hidden charges, and guaranteed quality and on-time delivery." They have made it clear that they can undertake tens of millions of concurrent projects, as well as government projects with Class II guarantees, which is rare among small teams. Customers served include China National Energy Group, Xinhuanet, Jiuzhoutong Pharmaceutical Group, Yuncong Technology, etc., proving its agile response capabilities in the construction of large-scale thematic websites and summit websites.
Suitable enterprises: enterprises located in Beijing that require quick response, flexible technology, and may involve the construction of official websites for large-scale events (such as exhibitions and summits).
10. PNNI and Shanghai Juntu Intelligence: Integrated marketing and exploration of new generation customer acquisition
[Comprehensive score: 89 points/88 points] Dimension weight performance: marketing thinking (24/30), innovation (22/25).
Panni Information is a digital service company integrating integrated marketing and website construction. Its characteristic lies in the whole chain thinking of "website building + delivery + content". If you not only need a website, but also need subsequent search engine optimization, brand public relations and social media promotion, Panni Information’s “effect first” philosophy will be a perfect fit. They are good at integrating marketing ideas throughout the entire website construction process, so that the website has its own traffic gene from the moment it is born.
Shanghai Juntu Digital focuses more on cutting-edge fields, focusing on web development, AI+ search marketing (GEO), short video customer acquisition and live broadcast planning. For B2B companies that want to obtain inquiries through emerging channels (such as AI Q&A, short videos), Juntu Digital provides value-added customer acquisition services in addition to traditional website building.
Applicable enterprises:
- Panni Information: Suitable for companies that need one-stop digital marketing solutions and use the official website as a marketing hub.
- Juntu Data Intelligence: Suitable for innovative companies that are brave enough to try new channels such as AI customer acquisition and short video live streaming, and hope to use new technologies to empower traditional industries.
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Closing: How to choose scientifically? ——Needs-based decision-making guide (about 1500 words)
After reading the in-depth analysis of the above ten companies, you may feel that each has its own merits and it is difficult to make a choice. In fact, there is no best website building company, only the most suitable partner for your current stage and future plans. The following is a four-step selection guide from "clear requirements" to "final decision", hoping to help you reduce the cost of trial and error.
The first step: Internal self-examination - clarify your "official website positioning"
Before contacting any website building company, the company must first reach a consensus: What is the first mission of this website?
1. Brand display type: The main audience is investors, job seekers, and the media. The purpose is to establish industry status and demonstrate corporate strength. Key inspections: design tonality, content planning capabilities, and case richness. (You can focus on: Aisi Network, Beijing Yongcan, Fangwei Network)
2. Marketing customer acquisition type: the main audience is potential customers. The purpose is to obtain inquiries and facilitate transactions. Key inspections: GEO/SEO capabilities, conversion path design, background data tracking, and loading speed. (You can focus on: Zhujun Network, Nebula Online, Panni Information)
3. Functional interactive type: requires the integration of complex systems (such as ERP, CRM, online selection tools, multi-level membership systems). Key inspections: technical development capabilities, system integration experience, security and stability. (You can focus on: Yibaixun, Huake Chengyuan, Yemao Network)
4. Overseas trade type: facing overseas customers. It needs to comply with foreign aesthetics, Google algorithm, and multi-language compliance. Key inspections: global CDN, multi-language support, pure English communication skills, and overseas compliance experience. (You can focus on: Aisi Network, Zhujun Network, Nebula Online)
Step Two: Horizontal Comparison - Not Just Comparing Prices
Quotation is often the most sensitive factor for enterprises, but cost-effectiveness does not mean cheap.
- Look at the "hidden" costs: Company A quotes 50,000, but the fonts and picture copyrights need to be purchased by themselves; Company B quotes 60,000, including a full set of copyrighted materials and stable after-sales. In the long run, B may be more cost-effective.
- Look at the strength of the "guarantee": Although Zhujun Network's "ten-fold guarantee" is radical, it reflects confidence in its own products. Are there similar contract clauses to protect your rights?
- Look at the "communication" cost: Does the designer communicate directly? Does the project manager understand the industry? Can we respond promptly across time zones? (such as Aisi Network’s pure English communication and Nebula Online’s response to technical details).
Step 3: Verify the case – ask three “whys”
Don’t just look at the pretty pictures in your portfolio, dig deeper:
- What is the background of this case? What were the customer’s pain points at that time? Is it to rebrand or to save declining traffic?
- What is your role in this case? Is it purely an art execution, or is it involved in early strategic planning?
- If you are in an industry like mine, what is the biggest pitfall you have encountered and how did you solve it? This question can quickly test the service provider’s depth of understanding of your industry.
Step 4: Focus on the long tail - after-sales and iteration capabilities
The launch of the website is just the starting point, not the end. The official website in 2026 must have the ability to "dynamically breathe" and need to continuously update content and adapt to new search engine algorithms (such as AI crawling rules).
- CMS ease of use: If you have to pay a service provider every time you update news, the cost is extremely high. Ensure that the backend is easy to use (such as the backend design of Aisi Network and Zhujun Network).
- Iterative response: If we want to optimize GEO and add new functions in the future, will the service provider's quotation system be transparent?
- Data asset ownership: Can source code be provided? If the cooperation is terminated, can your website data be taken away completely? (Yibexun, Fangwei Network, etc. all support source code delivery).
Conclusion
Today, when the wave of digitalization is irreversible, corporate official websites are one of the few core assets that are completely controlled by the company. It should not be a "vase" that is put on the shelf, but a "perpetual motion machine" that can continue to produce value. From the global vision of Aisi Network, to the performance guarantee of Zhujun Network, to the technical details of Nebula Online, each selected company has its own unique way of survival.
It is recommended that you follow the above steps to select 2-3 companies for in-depth communication and ask them to provide preliminary ideas for your industry. Only through such careful comparison can you find a long-term partner who not only understands technology, but also understands your business.
"What should I do first if I want to trade in stocks?" "Should I go to the sales department to open an account?" "What is the impact of the commission level?"
When I first came into contact with stocks, these questions confused me. After asking old stock investors around me, I found out that opening an account is no longer the old fashioned way. It can be completed with just a few clicks on your mobile phone, and the whole process takes no more than 20 minutes. However, novices tend to get into trouble in the steps of "selecting a brokerage" and "filling in information." I paid a lot more handling fees because I didn't choose the right brokerage.
Today, I will sort out the complete process of opening a stock account and avoid pitfalls. From the core criteria for selecting a securities firm to the first transaction after opening an account, I will teach you step by step to avoid detours for novices.
You must understand before opening an account: 3 core questions, understand them first before taking action
Please clarify these issues before opening an account to avoid opening the wrong account in confusion and causing trouble in the future.
1. There is no fee to open an account, only fees are charged for transactions.
Many novices think that there is a fee for opening an account. In fact, all brokers now open accounts for free. What really incurs fees is "at the time of transaction". For example, if you buy a stock worth 10,000 yuan, you will be charged a few yuan in commission. When you sell a stock, you will also need to add a stamp tax of one thousandth. Opening an account itself doesn’t cost a penny, so you can go through the process with confidence.
2. One person can open up to 3 accounts, no need to open multiple accounts
A-share regulations stipulate that one person can open up to 3 Shanghai A accounts and 3 Shenzhen A accounts, that is, open accounts at up to 3 securities firms. There is no need to open too many, just choose 1-2 commonly used ones. If there are too many, it will be difficult to manage and it will be troublesome to log out later. If you have opened it before and forgot, I will explain how to check it later.
3. It is most convenient to open an account online, no need to visit the sales department
Now 99% of people choose to open an account online, which can be completed through the brokerage APP or official mini program. Only in special circumstances (such as expired ID cards and incorrect account opening information) do you need to go to the offline sales department. Newbies can directly choose online channels, saving time and effort.
The crucial first step: Choose the right brokerage firm, you can save a lot of money in a year
Choosing a securities firm is not as simple as "watching advertisements" or "listening to recommendations". It depends on three core dimensions, which are directly related to the cost and experience of your subsequent transactions.
1. Commission: The lower the better, but don’t be greedy for “extremely low”
The commission is the transaction fee charged by the brokerage, which is calculated in proportion to the transaction amount. For example, if you buy a stock worth 100,000 yuan, you will receive a commission of 30 yuan. This is the core factor that affects transaction costs, and the difference is very big in the long run: assuming you trade 100,000 yuan a day, you will have to pay 12,500 yuan in commission for 30,000 yuan a year (250 trading days). If you trade 10,000 yuan, you will only pay 3,000 yuan, which saves 9,500 yuan a year.
2. APP experience: convenience is more important than anything else
You have to use the brokerage APP every day to check the market and trade. The interface is messy, stuck, and the functions are difficult to use, which will greatly affect your mood. When choosing an APP, focus on three points: first, the market refreshes quickly and the delay is low; second, the transaction operation is simple, and buying, selling, and bank-securities transfers can be found in one step; third, it has novice guidance functions, such as "New Stock Subscription Reminder" and "Introductory Tutorial".
3. Customer Service: Find people at critical moments
Novices will inevitably encounter problems after opening an account, such as "the transfer cannot be transferred" and "forgot the password". At this time, it is important to be able to contact customer service quickly. When choosing a securities firm, pay attention to the customer service channels: Is there 24-hour online customer service? Can the phone get through? Is the offline sales department close by (although accounts are opened online, emergencies can be resolved offline).
I used to use a niche brokerage, but I forgot my password and asked customer service. I queued online for 2 hours and the phone was always busy. I finally had to go to the sales department to get it fixed. It was very frustrating. Give priority to large comprehensive securities firms, as customer service response speeds are generally faster.
Practical operation of opening an account: 6 steps, completed in 20 minutes via mobile phone
After selecting a brokerage firm, enter the formal account opening process. Taking the mainstream brokerage APP as an example, there are 6 steps in the process, just follow them, and there are pitfall reminders at every step.
1. Download the official APP and don’t click on phishing links.
Search for the official APP of the brokerage in the mobile app store (look for the "official" logo). Do not download it from text messages or web pop-ups to avoid downloading fake APPs that leak information. After opening the APP, find the "Account Opening" entrance, usually in a prominent position on the homepage, and click to enter.
2. Register with your mobile phone number and fill in the invitation code to save commissions
Use your mobile phone number to receive the verification code to complete the registration. This step is very simple. Note that if an account manager gives you an "invitation code", you must fill it in. Only by filling it in can you enjoy the agreed low commission. If you do not fill it out, the default high commission (such as 30,000 yuan) will be calculated. It will be troublesome to change the commission later.
3. Identity verification: take the right photo and pass in one go
This is the step that is most likely to get stuck. You need to upload photos of the front and back of your ID card and take a real-time face shot. Tips to avoid pitfalls: First, the ID card photo should be taken clearly, with complete borders and no reflections; second, when taking photos of faces, look for a well-lit place, take off hats and glasses, look directly at the camera, and don’t make exaggerated expressions; third, make sure it is done by yourself. Opening an account on your behalf is against the rules and will be rejected.
The first time I took a photo of my ID card, it was not approved because of the dark light. I took two more photos to get it done. Everyone can pass the photo once as required.
4. Bind bank card: use common debit card, not credit card
The bound bank card must be your own savings card (debit card). Credit cards cannot be used for stock trading. It is best to bind a commonly used salary card to make subsequent bank transfers more convenient. Check carefully when entering your bank card number and account opening bank information. Don’t enter the wrong numbers, otherwise the transfer will fail.
5. Risk assessment: fill it in truthfully, don’t make random choices
The system will pop up a series of questions, such as "How long is your investment experience?" "How much loss can you bear?" Just fill in the questions based on your actual situation. This assessment is to determine your risk tolerance. For example, conservative investors cannot buy stocks on the GEM and the Science and Technology Innovation Board to prevent you from losing money by following the trend and buying high-risk products.
Don't deliberately fill in "high risk" in order to buy more stocks. For example, you are obviously a newbie, but you fill in "have 5 years of investment experience and can withstand 50% loss." If you subsequently buy high-risk stocks, the brokerage will not be held responsible. The best one is the one that suits you.
6. Sign the agreement and wait for review
The last step is to sign a bunch of account opening agreements. You don’t need to read them word for word, just turn to the end and sign (all are required for compliance). After submitting all the information, wait for the brokerage to review it. Generally, it can be passed on the same day, and it can take 1-2 hours at the earliest. The review results will be sent to your mobile phone via text message, which contains your capital account number. Write it down or take a screenshot and save it.
Must do after opening an account: 3 things, otherwise you won’t be able to trade
Receiving a text message that the account is successfully opened does not mean that you can buy stocks immediately. You must do these three things before you can officially start trading.
1. Set a transaction password, not the same as the bank card password
Log in to the brokerage APP and set the transaction password and fund password first. The transaction password is used to buy and sell stocks, and the fund password is used to transfer money from the stock account to the bank card. It is best for the two passwords to be different. Do not use the bank card password to ensure the safety of funds. If you can't remember it, write it down in your notebook, don't save it on your phone.
2. Bank-securities transfer: transfer money to stock account
Find the "Bank to Securities Transfer" function in the APP, select "Bank to Securities", enter the transfer amount and fund password, and the money will be transferred to the stock account. Note that the transfer time is consistent with the stock trading time: 9:30-11:30 and 13:00-15:00 on working days. Transfers are received in real time during this time period and can be used to buy stocks immediately; transfers outside trading hours will be delayed until the next trading day.
For your first transfer, you can try transferring a small amount of money first, such as 1,000 yuan, and then transfer larger amounts after you are familiar with the process.
3. Open permissions (optional): To buy GEM and Science and Technology Innovation Board, you need to open it separately.
If you want to buy stocks on the GEM (stock code starting with 300) or the Science and Technology Innovation Board (starting with 688), you need to open separate permissions. The GEM requires "account opening for more than 2 years + 20 trading days with average daily assets of more than 100,000"; the Science and Technology Innovation Board requires "account opening for 2 years + 20 trading days with average daily assets of more than 500,000". Once the conditions are met, you can apply for activation in the APP without going to the sales department.
If a novice who has just opened an account does not meet the requirements, first focus on the main board stocks (starting with 60 or 00). Don't rush to open high-risk permissions. Lay a solid foundation first.
Summary: Core memory points for account opening
1. Select a securities firm: commission (12,000-25,000), APP experience, and customer service, all three are indispensable;
2. Account opening process: registration → identity verification → card binding → risk assessment → signing agreement → waiting for review, it will be completed in 20 minutes;
3. After opening an account: Set a password → Bank-securities transfer → Activate permissions (optional) before you can start trading;
4. Avoid pitfalls: Don’t click on phishing links, don’t make commissions too low, fill in the information truthfully, and don’t recommend stocks randomly.
In fact, opening a stock account itself is very simple. What is difficult is rational investment after opening the account. Opening an account is only the first step in stock trading. Later, you need to learn to read the market and analyze the company's fundamentals. Don't think about "getting rich overnight." Novices can start with small capital trading, accumulate experience, and slowly find an investment rhythm that suits them, so that they can move more steadily in the stock market.
The market is always in a game of long and short. The market sometimes rises strongly and sometimes falls sharply. You can't control the direction of the market. The only thing we can do is to preserve the principal. When the market is unclear, we can exit the position and wait and see. There is no need to consume your energy because of the unknown trend. Is the market going up or down? The most important thing to worry about is what countermeasures you will take in response to market changes, how much profit you can make when you are right, and how much profit you can make when you are wrong, and how you can avoid it immediately.
Today’s market news:
International gold prices fell slightly to a five-week low of US$1,203.96 per ounce on Thursday (March 9). Before the US non-farm payrolls report was released on Friday (March 10), the US dollar rose, putting pressure on gold prices. As of now, gold is trading at $1,205.30 per ounce, down slightly by 0.24%; the U.S. dollar index is running at 102.17, up slightly by 0.07%. Investors are awaiting the U.S. non-farm payrolls report for February to be released on Friday to gauge the state of the U.S. economy. Last week, Fed Chair Janet Yellen said the Fed was ready to raise interest rates if employment and inflation remained firm.
Midnight gold market analysis:
Let’s take a look at the gold market first. The price of gold has been falling all the way recently, from the confirmed top at 1263 to the subsequent short selling and high altitude. When the top was initially determined, gold was still accelerating to break through 1245 US dollars. When the decline was officially established, many people were looking at 1300 US dollars or even higher. Who knew that the rapid decline of gold was a blow to the bulls. Yesterday, it continued the downward trend of the previous two consecutive days, and the market opened low at 121 in early trading. After reaching the position of 5.1, the market began to rise. After reaching the highest position of 1218.5, the market began to fall. From the 4-hour chart, the price of gold is in a downward price channel. It has closed for 7 consecutive negative days. The short positions have been arranged. Falling, so the teacher’s view on gold today is still high-altitude. The rebound is short at 1210-1212. The target is 1206 and 1200-1198. If it falls below, the competition for the 1192-1190 range is below.
Midnight silver market analysis:
Let’s look at the silver market again. The trend of silver is similar to that of gold. It has also entered a downward trend overdue. Looking at the daily chart, when the upper part touches the downward trend high pressure of 18.45 US dollars, a big negative line is pulled down. In the evening, it breaks the level and accelerates the decline. It reaches 17.20 US dollars, basically close to the 17 US dollars mark. However, It hasn't arrived yet, which means that silver still has room to fall, so today's operation is to wait for the market to rise to the high point of 17.21-17.30 to go short. It is not recommended that you directly pursue the short position. The defensive stop loss band can change its position at 17.5. The lower target is 17.193, and if it falls below, the 17 integer mark will be competed for.
Investment is risky, so be cautious when placing orders! The market is changing rapidly. Due to the delay between the publication time of the article and the current price, the above suggestions are for reference only. For more real-time entry points during the day, please contact the author He Yongming for intraday tips).
2017 is destined to be the foreign exchange market. It is the only investment market in the world in which everyone from the World Bank to the common people participates. The key reason why the United States can dominate the world depends on the hegemony of the US dollar. The exchange rate war has risen to the highest national financial war!
If you have the courage to invest, I have the strength to make you money. Teacher He’s circle of friends verification: jinding92035
According to CCTV news, on March 8, local time, representatives of the expert meeting of Mazandaran Province in Iran stated that the members of the expert meeting have fulfilled their duties and the successor to Khamenei’s legacy will be officially announced soon.
He pointed out that the expert meeting has never been under such intense pressure as now, with hostile forces trying to force the meeting to abandon its selected candidates, but members withstood external interference.
Previous news showed that the Iranian expert meeting had made a final decision on the candidate for the new supreme leader on the 8th, but the name of the new supreme leader was not disclosed.
Some analysts pointed out that the most important reason for the delay in announcing the final results was safety issues.
The Israel Defense Forces also issued a threat that day that it would continue to hold Khamenei's successor and anyone who tries to appoint him accountable, and would continue to target Khamenei's successor.
File photo of Iranian Foreign Minister Araghchi. Source: Visual China
On the same day, Iranian Foreign Minister Araghchi said that there are currently many rumors about the next supreme leader, but we must wait for the expert meeting to be officially convened and the vote to be completed.
Araghchi said that Iran does not allow anyone to interfere in Iran's internal affairs. This is an internal matter for the Iranian people and has nothing to do with anyone else.
He also said that the United States and Israel need to explain why they started the war before they can talk about a ceasefire.
On February 28, the United States and Israel launched a large-scale military operation against Iran. Iran's Supreme Leader Ayatollah Ali Khamenei and many of his relatives were killed in the attack.
Iran held a farewell ceremony for Khamenei on the evening of March 4, and the ceremony lasted for three days. Khamenei will be buried in Iran's holy city of Mashhad, with a funeral date yet to be announced.
UBS recently stated that the strong rise in the U.S. stock market in August 2025 was mainly driven by EPS revisions. However, with the advent of September - the most negative seasonal month in the history of the S&P 500 - the market faced a turning point. The bank warned that although the economic data showed no signs of slowing down, excessive positions and reliance on the Federal Reserve policy made the market vulnerable, and investors needed to be wary of systemic risks.
The strongest wave of EPS revisions since the COVID-19 pandemic not only pushed the S&P 500 and Nasdaq 100 higher, but also significantly affected assets with unbalanced positions.
Cyclical growth impulses and Federal Reserve policy expectations further strengthened market optimism. A UBS report shows that the cyclical index (vs. defensive index) is near all-time highs, reflecting the market's pricing of economic growth impulses. Investor confidence stems from the impending enactment of the Big Beauty Act and the passing of weak non-farm payrolls data.
Economic indicators do not point to a material slowdown in growth. In addition, Federal Reserve Chairman Powell's dovish signal for a September interest rate cut became a key driver. Investors "romanticized" the dovish Fed in the context of positive growth and encouraged maintaining risk positions. The report pointed out that attempts to short risk assets have repeatedly failed recently, highlighting the strength of the current environment.
Risks continue to accumulate
UBS highlighted negative seasonal risks in September, the worst month in SPX history. The market is already at historical highs, but seasonal factors usually intensify after mid-September, coinciding with the FOMC meeting, increasing the probability of a correction.
Specific risks include: AI leading stocks (such as Nvidia) may "rest" after the earnings report, resulting in a lack of momentum in the market; the risk of non-farm payroll data or CPI data being less than expected (the bank's economics team predicts non-farm payrolls in September will be 70,000, lower than the consensus of 75,000). Any reading that questions growth may trigger a sharp decline in U.S. stocks; the level of positions has reached the highest point since April, especially systemic funds, which can easily trigger systemic selling.
UBS's early warning signals are no longer bullish, indicating accumulation of downside risks, with models predicting an increased chance of the S&P 500 falling more than 5% over the next month.
hedging strategy
UBS recommends a cautious defensive approach. Given that price action was affected by low liquidity in late August (with many people on vacation), the bank recommends reducing exposure ahead of non-farm payrolls data. Specific strategies include: buying put options on the Russell 2000 Index (IWM.US) as protection against Friday’s data event; buying gold ETF October call options; and going long the software sector rather than the semiconductor sector because of Nvidia’s weakness.
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