At 12 noon on March 6, the pilot film of Tencent Video's new music variety show "Mr. Magic Song" was launched online. The magical music is accompanied by a super luxurious "Magic Group" lineup, 75 groups of completely different "Magic Sirs", and subverting traditional stage gameplay.
A group of musicians full of magic, with countless melodies engraved in their DNA, "Mr. Magic Song" breaks the judging standards of traditional music variety shows and uses the most straightforward melodies to deliver the purest happiness. The pilot film released today not only interprets the core concept of "Magic Song" for the first time, but also includes the classic proofing stage of "Magic Group" and the collective appearance of 75 groups of "Magic Sirs" in the carnival. The first episode of the program will be officially broadcast on March 13th, and "new magic" will be released on time at 12 o'clock every Friday. There are many surprises ready to go!
It turns out that I grew up listening to magic songs——
Whose youth didn’t have a magic song engraved into their DNA? In the pilot film, all members of the "enchanted group" are assembled. The first lineup is composed of Da Zhangwei, Dai Jun, Gao Jin, Gong Linna, Huang Ling, Jiang Dunhao, Jike Junyi, Li Weijia, Yang Di, Zhang Xiaowan, Zhang Yu, and Huang Zihongfan. They participate in this carnival of magic songs with different perspectives, and many of the members sing their own masterpieces of Du Laman's "magic songs". Da Zhangwei's "Sunshine and Rainbow Little White Horse" and "Beer is Cool", Zhang Yu's "The Trouble with the Moon" and "The Rain Keeps Falling" that penetrated the youth of the post-80s generation, Gong Linna's magical debut of "Uneasy", Gao Jin's singing "My Good Brother" on the streets, Dai Jun's "Alian" that became popular all over the country… Every time the "Enchanted Group" opened his voice on the proofing stage, it was a precise hit to awaken the collective memory.
And through these melodies that span time, the members of the "Enchanted Group" also gave different understandings of "magic songs". In their eyes, magic songs are songs that can be engraved in memories, hummed casually, stir up emotions, and transcend time. Da Zhangwei believes that "if a song can be turned into a joke, it is a magic song." Gong Linna mentioned that "the actual works may be relatively simple, but they also have the appeal of rhythm." Zhang Yu bluntly said that "earth and vulgarity are not negative words, they are down-to-earth, and they are universal and can be sung by everyone."
At the program press conference, Zhao Jing, head of Tencent Variety Show Tianqin Studio and producer of "Mr. Magic Song", also shared that "Magic Song" is a type of song that is "strongly popular and has a relatively direct way of expressing emotions." Based on this, the program completely breaks the solid rules of traditional music variety, abandons the judging criteria of only singing ability, only technique, and only musical style, allowing guests to participate as "singer listeners". If they like it, they can clap the lights to express their opinions – a stage that can touch people's hearts, resonate with the whole people, and has its own unique magic is a good stage.
There is also a group of non-traditional singers with their own magic——
The program breaks the rules of music and variety, and the real protagonist of this stage is the 75 groups of "magic sirs" who subvert the ordinary and release to the extreme. In the pilot film, 75 groups of "magic sirs" appeared collectively in a carnival style. They were divided into 10 style groups, covering all age groups and spanning all walks of life, breaking the public's stereotype of music variety show contestants.
Among them are the original singers of "magic songs" such as the Half Ton Brothers, whose Douyin topic views have exceeded 1 billion, Li Bingcheng, whose works have been viewed over 10 billion online, and Jin Runji, whose personal videos have been viewed up to 3.84 billion. There are also music lovers who come from across the industry, such as wedding hosts, fish sellers, restaurant owners, and real estate agents. Some people can cry the whole audience with a quiet slow song and touch people's hearts with their delicate emotions; some people can ignite the audience with a magically adapted divine song and create a popular hit that is brainwashed by people; there are also "magic sirs" from ethnic minorities and even other countries who make a stunning appearance with their unique culture and singing.
In the pilot film, the proofing stage of "The Enchanted Group" was unlocked in advance. Gong Linna brought the folk song "Alili", Huang Zihongfan's bel canto version of "Love Business", Jiang Dunhao's millennial-style interpretation of "Autumn Will Not Come Back"… The magical adaptation of national hits and the surprise collision on the cross-style stage brought youthful memories. And what kind of unexpected and famous stage scene will the "magic sirs" create on their first stage? All the "happy magic" is hidden in the upcoming feature film.
Starting from March 13th, the first and second episodes will be updated every Friday at 12 noon. Members can watch 48 hours in advance. "Mr. Magic Song" will soon be sung exclusively on Tencent Video's "Magic". Exclusive behind-the-scenes footage, live shots of contestants, unaired clips and other exclusive content will be unlocked simultaneously.
As a new exploration in the music genre, "Mr. Magic Song" strives to break the stereotypes of the industry, tear off the labels and thresholds of music, return music to the essence of happiness, and inject new vitality into the music genre market. This March, lock in Tencent Video and go on a magic and happy music date together, release your emotions in the melody engraved in your DNA, and witness the birth of "Mr. Magic Song" together!
